Subject:
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Re: Pictures of new Shell promotional sets are up!
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Newsgroups:
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lugnet.general
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Date:
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Thu, 16 Sep 1999 13:15:09 GMT
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Reply-To:
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lpieniazek@novera.ANTISPAMcom
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Viewed:
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573 times
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Mark Herzberg wrote:
> So thats why Chevron's "Chevron Car" promotion has been one of the country's
> most succsesful promotions. It has been running since 1996. So far, seventeen
> vehicles and counting. I'm a big fan of these vehicles, and if advertised at
> the pumps, like Chevron Cars are, they will sell. And you are also forgetting
> about the HESS Trucks that come out every winter.
I agree with Mark. Promo sets CAN sell. However I suspect that Hess and
(to a lesser extent) Chevron are not the market dominators that Shell
is. Shell execs (and I am speculating) no doubt said "we don't need to
mess with those"..
BUT!!! 2 years ago Shell ran a promotion for a rather cheezy/flimsy
christmas train here in the US. Theoretically, you got one of 5 items
(track, engine, tender, shell tanker, caboose) for 2 dollars each time
you stopped in. (I got all 5 in one swoop)
SO, Shell DOES do toys. Just not good ones.
The Hess Tankers/Tows etc usually have been fairly good quality.
--
Larry Pieniazek larryp@novera.com http://my.voyager.net/lar
- - - Web Application Integration! http://www.novera.com
fund Lugnet(tm): http://www.ebates.com/ Member ref: lar, 1/2 $$ to
lugnet.
NOTE: I have left CTP, effective 18 June 99, and my CTP email
will not work after then. Please switch to my Novera ID.
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Message is in Reply To:
 | | Re: Pictures of new Shell promotional sets are up!
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| (...) shop. Therefore it is not (...) So thats why Chevron's "Chevron Car" promotion has been one of the country's most succsesful promotions. It has been running since 1996. So far, seventeen vehicles and counting. I'm a big fan of these vehicles, (...) (25 years ago, 16-Sep-99, to lugnet.general)
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