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Subject: 
Re: Lego in Fastcompany magazine
Newsgroups: 
lugnet.general
Date: 
Fri, 17 Aug 2001 15:08:34 GMT
Viewed: 
1347 times
  
In lugnet.general, Bryan Kinkel writes:
The September 2001 issue of FastCompany magazine has a good article about
Lego and the marketing challenges faced by them. The cover of the magazine
reads "Lego's Strategic Stumbles."

While most of us are aware of the issues facing Lego, it is a good read.

An online version may be found here -

http://www.fastcompany.com/online/50/lego.html

Hunh.  I can't get anything past their title bar on the front page.
Interesting results from a company that has "Tools that Work." as one of
their apparant slogans.  Is there any funky Javascript or something similar
on their website that anyone can tell?  I often have problems with fancy
webpages because of a fairly rigorous firewall.

James



Message is in Reply To:
  Lego in Fastcompany magazine
 
The September 2001 issue of FastCompany magazine has a good article about Lego and the marketing challenges faced by them. The cover of the magazine reads "Lego's Strategic Stumbles." While most of us are aware of the issues facing Lego, it is a (...) (23 years ago, 17-Aug-01, to lugnet.general)  

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