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Subject: 
Re: Lego in Fastcompany magazine
Newsgroups: 
lugnet.general
Date: 
Fri, 17 Aug 2001 14:55:42 GMT
Viewed: 
1136 times
  
In lugnet.general, Larry Pieniazek writes:
In lugnet.general, Bryan Kinkel writes:
The September 2001 issue of FastCompany magazine has a good article about
Lego and the marketing challenges faced by them. The cover of the magazine
reads "Lego's Strategic Stumbles."

While most of us are aware of the issues facing Lego, it is a good read.

An online version may be found here -

http://www.fastcompany.com/online/50/lego.html

Excellent read... thanks for the link.

I put in a comment (which may or may not be approved yet) with links to
LUGNET, Brickshelf and Brickbay (as well as a flog of Milton Train Works :-) )

It was all approved.... including your "humble" comments on Milton Train
Works.... :)

Benjamin Medinets



Message is in Reply To:
  Re: Lego in Fastcompany magazine
 
(...) I put in a comment (which may or may not be approved yet) with links to LUGNET, Brickshelf and Brickbay (as well as a flog of Milton Train Works :-) ) (23 years ago, 17-Aug-01, to lugnet.general)

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