Subject:
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Re: new lego sets? are they crazy?
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Newsgroups:
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lugnet.town
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Date:
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Fri, 3 Aug 2001 22:01:54 GMT
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Viewed:
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818 times
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In lugnet.town, Joe Franco writes:
> In lugnet.town, James Simpson writes:
> > In lugnet.town, Joe Franco writes:
> > >
> > > > Tell us how you really feel, Joe.
> > >
> > >
> > > its all in my first post. just because im really mad at the new juniorized
> > > lego sets doesnt mean i will be giving up on lego at all. i just wish lego
> > > would wake up and see that many people, not just me, feel the same way about
> > > these newer sets. if you look in a catalog from 1996, and compare it to the
> > > 2001 catalog, you probably wound be able to recognize the newest sets as
> > > Legos. the parts are becoming cheaper, and more, well, juniorized. i bet the
> > > new Metroliner and Club car sales will boost up sales drasticly, since
> > > they're so popular, but i dont think lego will make alot of profit and
> > > capitol on these newer, cheaper sets. tell me, how do you feel?
> >
> > I'm not pleased with the direction that Lego has taken in the retail market over
> > the past 4 years, but I'm thrilled with the Legends and Sculptures lines, and
> > pretty happy about Classics and Bulk. I also think that things are only getting
> > better (spectacularly better, in fact.)
> >
> > james
>
> ill have to agree with you on the first part, but with the things getting
> better, i really cant say at this time. with the downsizing and higher
> expense of these newer sets, people might get turned off by them. if that
> happens, Lego will loose profit. I also thinks that the Legends, Classic,
> Trains, and Sculptures themes might be able to hold lego in the business and
> regain lost profit from the newer sets-but barely. who knows, i could be
> worng, but thats my opinion.
I don't think that there is any danger that Lego will go under; its status as
the icon/juggernaught of construction toys is still secure, although perhaps not
what it once was. LD really has the potential to turn the whole company around.
I'm afraid that things will never be the same as back-in-the-day; i.e.,
juniorization and non-brick products are here to stay, but I'm really becoming
hopeful/confident that there are a lot of good things in the future.
james
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Message is in Reply To:
 | | Re: new lego sets? are they crazy?
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| (...) ill have to agree with you on the first part, but with the things getting better, i really cant say at this time. with the downsizing and higher expense of these newer sets, people might get turned off by them. if that happens, Lego will loose (...) (23 years ago, 3-Aug-01, to lugnet.town)
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