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I read a similar article in another publication about a month ago and it upset me then. I think it was in Newsweek. Anyway, it upset me because the reporter must have been an idoit! The phenomenon of the "loss leader" is a myth! Yes a Myth! I (...) (21 years ago, 24-Dec-03, to lugnet.market.theory, lugnet.mediawatch)
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| | Re: New York Times on Walmart Pricing
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Arguably, WalMart and Target are just getting their revenge on TRU etc. After all, companies like TRU are known as "category killers" whose business model of having the largest range of products in some category, and is antithetical to the "variety (...) (21 years ago, 24-Dec-03, to lugnet.market.theory, lugnet.mediawatch)
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| | Re: New York Times on Walmart Pricing
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(...) And of course the trick is to buy lots of the loss leaders (if they're something you want) while resisting the temptation to buy other stuff. One good (but not infallible) giveaway is when quantity is limited, there's a fairly good chance it's (...) (21 years ago, 24-Dec-03, to lugnet.market.theory, lugnet.mediawatch)
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| | Re: New York Times on Walmart Pricing
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(...) Ah, yes, the ever wonderful science of a "loss leader"...sell one thing at a loss to lead others to buy more stuff....get the kids to buy toys while mom gets milk, bread, eggs, cookie dough, wrapping paper, etc, yadda yadda...as opposed to (...) (21 years ago, 23-Dec-03, to lugnet.market.theory, lugnet.mediawatch)
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| | Re: While You Were Out on TLC ("LEGOS")
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(...) You know, I hardly ever use Lego bricks. I more frequently use plates and clips and brackets and windows and wheels and slopes etc. ;) But I guess that's more to do with the nature of building space models. While were being anal retentive, I'm (...) (21 years ago, 23-Dec-03, to lugnet.mediawatch, FTX)
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| | Re: While You Were Out on TLC ("LEGOS")
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(...) <snip> I do endeavour to say 'lego bricks' in conversations. And when I write about my chosen hobby, I try to write "LEGO Bricks" when referring the bricks themselves. To be said, though, I do write or say 'My LEGO creation' instead of 'My (...) (21 years ago, 23-Dec-03, to lugnet.mediawatch, FTX)
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| | Re: While You Were Out on TLC ("LEGOS")
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(...) I don't say that either, but I frequently say just "bricks". Or "I build with LEGO bricks." (...) Ahh... well I can't see those as good analogies, because TSR owned D&D at the time, you'd never said "let's play TSR!" And Scrabble is a game (...) (21 years ago, 23-Dec-03, to lugnet.mediawatch, FTX)
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| | New York Times on Walmart Pricing
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Today's (23 December 2003) New York Times has an interesting article on Walmart's effect on the toy market -- pushing toy-specific retailers to the brink. General thrust is that Walmart and sometimes Target are selling numerous toy items below their (...) (21 years ago, 23-Dec-03, to lugnet.market.theory, lugnet.mediawatch)
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| | Re: While You Were Out on TLC
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(...) There are two carpenters on that show, one of whom is female. There is no "other girl." I think that the host and decorator handled it pretty well, since it was clear this was probably the first time either of them had met an AFOL. Besides, (...) (21 years ago, 23-Dec-03, to lugnet.mediawatch)
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| | Re: While You Were Out on TLC ("LEGOS")
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(...) I'm NEVER going to say "Lego brand building elements" in casual converstaion(beyond noting it as I just did). What the company has to do legally and what some anal-retentive lawyer thinks I must do when talking about it are two different (...) (21 years ago, 23-Dec-03, to lugnet.mediawatch)
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| | Re: While You Were Out on TLC
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I would like to say a few words about a couple of things in this thread. I think the push to not use the word "LEGOS" comes directly from old catalogs from the 1970s and 80s. They use to have a paragraph at the end of the last page from Susan (...) (21 years ago, 22-Dec-03, to lugnet.mediawatch)
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| | Re: While You Were Out on TLC
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(...) I was waiting for this to come up. I know I have disappeared to all but a lurker this last year (I was one of the top 50 noisemakers of 2002) but I still read. Some know I co-run (URL) BrickBros>, which nicely complitments my hobby. Anyway, (...) (21 years ago, 22-Dec-03, to lugnet.mediawatch, FTX)
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| | Re: While You Were Out on TLC ("LEGOS")
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(...) Not militant, merely persnickety. One's bad, the other's a charming quirk. See how that works? :-) (...) He was mayor of Carmel CA (I think it was Carmel, I know it was somewhere in CA), so he has a little experience. Also he's made vaguely (...) (21 years ago, 22-Dec-03, to lugnet.mediawatch, lugnet.off-topic.debate, FTX)
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| | Re: While You Were Out on TLC ("LEGOS")
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(...) Not being a fuddy duddy...take your Marketing 101. When a brand name is repeated several times, the brand name tends to be associated with any product that is similar (i.e. the term "Xerox"...Xerox made the first copy machine...so instead of (...) (21 years ago, 22-Dec-03, to lugnet.mediawatch)
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| | Re: While You Were Out on TLC ("LEGOS")
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(...) Well, not to split hairs any more than we have to....but isn't AFOL's amisguided plural as well? Sure, AFOL= Adult Fan Of Lego....it may be too difficult to split the acronym, but, technically speaking, AFOL's == Adult Fans Of Lego. 8---) Mike (21 years ago, 22-Dec-03, to lugnet.mediawatch)
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| | Re: While You Were Out on TLC ("LEGOS")
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(...) LOL yeah at least Clint pronounced every word correctly when he threatened people with "...a .44 Magnum, the most powerful handgun in the world, and would blow your head clean off...". Even if he does have a funny accent. Punk. Clint Eastwood (...) (21 years ago, 21-Dec-03, to lugnet.mediawatch, FTX)
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| | Re: While You Were Out on TLC ("LEGOS")
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In lugnet.mediawatch, Larry Pieniazek wrote: <snip> (...) <snip> (...) <snip> The only thing I can think of when I hear 'mundanes' is the whole 'teep vs mundane' thing that JMS had goin' on in B5... Dave K (21 years ago, 21-Dec-03, to lugnet.mediawatch)
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| | Re: While You Were Out on TLC ("LEGOS")
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(...) Dang, I was so ready to pounce until I got to the end of the sentence. (...) And whether or not you agree with Lar, the fact is that you are judged by your choice of words. It's similar to insisting on speaking a vernacular other than Standard (...) (21 years ago, 21-Dec-03, to lugnet.mediawatch, FTX)
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| | Re: While You Were Out on TLC ("LEGOS")
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(...) { "Natural" == "Correct" } == FALSE (...) Saying LEGOS (instead of LEGO brand building elements) shows lack of respect for the brand and the concept. Most mundanes could care less about the distinction (but not much less (1) ). Pointing it out (...) (21 years ago, 21-Dec-03, to lugnet.mediawatch)
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| | Re: While You Were Out on TLC ("LEGOS")
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(...) If it makes you feel better, I hated it as a kid too. :) I had a friend who used the improper plural and it sounded just as wrong back then as it does today. (...) But then why bother teaching kids anything? For example, why bother sharing the (...) (21 years ago, 21-Dec-03, to lugnet.mediawatch)
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