Subject:
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Re: The LEGO Revival Survey
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Newsgroups:
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lugnet.general
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Date:
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Thu, 23 Jun 2005 20:02:02 GMT
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Viewed:
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4229 times
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"Dan Thompson" <danaliobi@aol.com> wrote in message
news:IIJrHL.1uCt@lugnet.com...
> Why do LEGO toys have value to you?
I can use it for amusement, brain gymnastic (try to recreate a technical
gadget in LEGO).
> What makes LEGO brand construction toys worth your money?
Long lasting toy, both durability and quality ensures that. And it is a very
versatile toy.
> In what way has the LEGO brand let you down?
Introdusing the Bionicle theme and other theme that have bricks that ar so
special that they only can be used in a few ways or in only a few settings.
> Recently, how has the LEGO brand improved?
Introdusing the "Make & Create" & "Designer" sets by using "normal" bricks
in a new way.
> What would you like to see LEGO (re)introduce in the next three years?
Large Technic sets.
> What does LEGO need to do to sell more products for less cost to them?
Stop introdusing new colors. By using todays colorscheme, LEGO can spend
time on making good sets and not developing new colors.
> What reason(s) do you have for not buying new LEGO sets?
The new sets are not intresting enough for me.
> What would it take for you to spend more money on new LEGO products versus
> buying sets/parts on the second hand markets?
More technic sets and sets like the "designer" and "make & create" sets,
less special themes like Harry Potter and Star Wars.
> What will it take for LEGO to remain the best construction toy for all • ages and
> be a profitable company?
Making sets that people want to buy.
> What are your home country, first name and age?
Norway, Øyvind, 36
> Is there anything you would like to say with this last question that you • feel
> someone at LEGO should not go without reading?
no
> To the LEGO revival!
Lek vel!
Øyvind Steinnes
Norway
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Message is in Reply To:
 | | The LEGO Revival Survey
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| LEGO is a changing company that many think is not what it should be or what it used to be. The best quality construction toys are made by LEGO. The current customer relationship between LEGO and the people who enjoy the toys they make is the best it (...) (19 years ago, 23-Jun-05, to lugnet.general) !!
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