Subject:
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Re: Silicon Valley techies taken with kids' toy
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Newsgroups:
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lugnet.general, lugnet.dear-lego
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Date:
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Sat, 4 Mar 2000 04:11:39 GMT
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Reply-To:
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cjc@newsguy.com*Spamcake*
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Viewed:
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484 times
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On Fri, 3 Mar 2000 23:12:30 GMT, "Christian Gemuenden"
<GECH1@t-online.de> wrote:
> Hey Richard,
> I think Todd only tried to point out that the 300 percent increase was not
> affecting the whole company, only the Mindstorms-sub-market. This simply
> means that adults had a large influence on these products, not on all sets.
> But as a conclusion you can easily say, that the rest of the products (like
> Town or Castle) would be a lot more succesful too, if they were not dumbed
> down but marketed to adults also. TLC should realize why the Mindstorms
Or maybe what LEGO doesn't realize is that whatever normal theme sales
are, AFOL's are a more significant percentage of it than they
assume...
--
Tired of waiting for LEGO Direct? Bulk Parts Sales NOW!
http://www.guarded-inn.com/lego/sales/parts.html
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