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 General / 19887
19886  |  19888
Subject: 
Re: Lego becoming a household name?
Newsgroups: 
lugnet.general
Date: 
Thu, 13 Jul 2000 13:29:20 GMT
Viewed: 
2531 times
  
In lugnet.general, Jamie Obrien writes:
> Most people I know know "Lego", but associate with something which is
> not "Lego" for me. The general conception of Lego in the Market needs
> to be redirected abit (I need a new one too) so that it's not
> universally targeted at specific ages. Licences will attract, but will
> they hold.

Many people know the name 'Lego', but they apply it to any kind of Lego-like
blocks such as Mega Bloks, Tyco, etc.



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