Subject:
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Re: Brad J Brickfest 2002 Keynote Speech synopsis
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Newsgroups:
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lugnet.events.brickfest
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Date:
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Sat, 20 Jul 2002 16:18:30 GMT
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Viewed:
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2419 times
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In lugnet.events.brickfest, Larry Pieniazek writes:
> In lugnet.events.brickfest, Larry Pieniazek writes:
>
> (please forgive any omitted TMs which are left out in interests of speed,
> not because I don't think they are important!!!!!!!)
-snip-
> Bob Hayes: the ATSF... how did it do? Can we expect similar things?
> A: I never comment specifically but we were very pleased with the ATSF
> performance... yes you can expect similar things going forward.... remember
> we are experimenting in the direct channel/... some products we know will do
> well. Others we aren;t quite sure. Lego Mosaic was a huge experiment, 9not a
> groundswell of demand)... but people did respond well. It also gave us a
> chance to experiment with mass customization. The ATSF was the fastest
> selling new intro from LD so far
I'm sorry, but can someone tell me what the ATSF is? I can't seem to figure
it out. I guess I'm just having a dumb spell!
Thanks for your help...
Tom
-snip-
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