Subject:
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Re: What´s new at www.lego.com ?
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Newsgroups:
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lugnet.publish
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Date:
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Mon, 18 Oct 1999 15:41:39 GMT
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Viewed:
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971 times
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Larry Pieniazek wrote:
>
> Kya Morden wrote:
>
> > I will take it from these two posts I'm not the only perso who HATES
> > TLG's web designs?
>
> Yep. Overproduced... underengineered, and definitely undertested.
>
> That's what you get for letting creative do your web site design.
> Creative needs to be a resource to the techies that actually make things
> work or you get high sizzle and no steak.
>
> I do this for a living. If anyone happens to disagree, let's take it up
> in .publish
>
> (a good website requires 4 kinds of skills...
>
> cognitive - understand how people think about stuff to make navigation
> easy and intuitive, make the site consistent and match how people want
> to carry out tasks.
> business - to help drive WHY you have a site, help measure whether it is
> effective, and help tie into the rest of the organization.
> technical - to make it work.
> creative - to make it look pretty.
>
> Leave out any, overemphasise any and you have a failure... As a techie,
> I tend to innately undervalue creative but I know there is SOME value to
> it. TLG let creative wag the whole dog.
There is a 5th skill which is moderately valueable, but you can get away
with, which I would treat as separate: technogeek. I would actually
argue that the technogeek is what was allowed to wag the dog here.
--
Frank Filz
-----------------------------
Work: mailto:ffilz@us.ibm.com (business only please)
Home: mailto:ffilz@mindspring.com
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Message has 1 Reply:
 | | Re: What´s new at www.lego.com ?
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| Distinguish "technical" from "technogeek" ? I'd argue that technogeek is NOT needed unless geeks are your audience, and even then, they appreciate speed and simplicity too. (25 years ago, 18-Oct-99, to lugnet.publish)
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Message is in Reply To:
| | Re: What´s new at www.lego.com ?
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| (...) Yep. Overproduced... underengineered, and definitely undertested. That's what you get for letting creative do your web site design. Creative needs to be a resource to the techies that actually make things work or you get high sizzle and no (...) (25 years ago, 16-Oct-99, to lugnet.general)
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