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Subject: 
New LEGO Universe Tradition Card Game coming
Newsgroups: 
lugnet.mediawatch
Date: 
Wed, 28 Jul 2010 18:54:07 GMT
Viewed: 
28418 times
  
http://www.direwolfdigital.com/2010/07/28/the-lego-group-selects-dire-wolf-digital-to-produce-lego-universe-trading-card-game/

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The LEGO Group Selects Dire Wolf Digital to Produce LEGO® Universe Trading Card
Game

DENVER, CO, JULY 28, 2010 – The LEGO Group has entered into an agreement with
Dire Wolf Digital to create a new trading card game (TCG) based on the upcoming
LEGO® Universe massively-multiplayer online game (MMOG).  The agreement grants a
license to produce physical TCG products as well as digital products for PC, Mac
and mobile devices. The TCG will release in 2011, following the October 26, 2010
launch of LEGO Universe.

“We’re obviously very excited about LEGO Universe, and adding a TCG provides
additional content, as well as a brand new customizable play experience,” said
Mark William Hansen, Senior Director, LEGO Universe.  “The Dire Wolf team are
experts in this space, and their passion for excellence made them a natural
choice for this project.”

Dire Wolf Digital is a team of industry veterans with a strong track record of
success in the digital collectibles space. “Creating a game with the LEGO Group
and NetDevil is an exciting opportunity, allowing us to work with a beloved
brand and great business partners,” said Scott Martins, president of Dire Wolf
Digital. “The creativity and ‘build anything’ spirit of the brand and LEGO
Universe fit perfectly with trading card games, where players are limited only
by their imaginations.”

To download the latest screenshots and art for LEGO Universe, click here:
http://www.triplepointpr.com/dl/lego/LU_Assets_July.zip


About the LEGO Group

The LEGO Group is a privately held, family-owned company, based in Billund,
Denmark.  It was founded in 1932, and today the group is one of the world’s
leading manufacturers of play materials for children.  The company is committed
to the development of children’s creative and imaginative abilities through its
products, which can be purchased in more than 130 countries.  Visit
www.LEGO.com.

About Dire Wolf Digital

Dire Wolf Digital designs and develops online strategy and social games,
specializing in digital collectibles and trading card and miniatures games.
Dire Wolf is a one-stop design and development studio for companies looking to
extend their brands, and create synergies with collectible gaming in their
communities.  Based in Denver, Colorado, the Dire Wolf staff have shipped more
than ten titles and thirty expansions in this space.  For more information or
employment opportunities, please visit: www.direwolfdigital.com.

Press Contacts

Eddiemae Jukes
TriplePoint
650-996-0086
eddiemae@triplepointpr.com

Flemming Binderup Gammelgaard
The LEGO Group
Flemming.Binderup.Gammelgaard@lego.com

Dan Bojanowski
Dire Wolf Digital
dan@direwolfdigital.com



Message has 1 Reply:
  Re: New LEGO Universe Tradition Card Game coming
 
In lugnet.mediawatch, Joshua Delahunty wrote: <snip> Of course I meant "Trading Card Game." <sigh> Stoopit fingers! :) (14 years ago, 28-Jul-10, to lugnet.mediawatch)

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