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 MediaWatch / 1341 (-20)
  Lego changes strategy
 
I read in the paper today (URL) the director of lego is fired, as he should change it from a negative business to a positive, which (he) has failed. He is fires and Kjeld Kirk Kristiansen will take over, and lego will "go back to the brick", no more (...) (21 years ago, 8-Jan-04, to lugnet.general, lugnet.mediawatch)
 
  Wonder where the head came from?
 
(URL) think they must be part of a giant figure store thing. Calum (21 years ago, 8-Jan-04, to lugnet.org.ca.rtltoronto, lugnet.mediawatch)
 
  Chrysler "Lego-look-alike" Jeep
 
(URL) times the words 'lego-look-alike" appears in the article. Though, to me, the picture shown looks nothing like the 8466, if, indeed, that's what it is suppose to look like. Dave K (21 years ago, 5-Jan-04, to lugnet.org.ca.rtltoronto, lugnet.mediawatch)
 
  Re: TLC Clean Sweep
 
(...) Ouch. Yeah that's an even more brutal show for the Lego collector to be on than While you were Out or Trading Spaces. However, I have to wonder about how into the brick he was then. For example, my wife's said that she'd love to have them do (...) (21 years ago, 5-Jan-04, to lugnet.mediawatch)
 
  TLC Clean Sweep
 
Just when you thought it was safe to return to cable television, TLC's Clean Sweep show (I think they come out and clean your house and reduce your clutter) had a contestant who liked to collect Lego. One of the hosts had a Technic Battle Droid in (...) (21 years ago, 5-Jan-04, to lugnet.mediawatch)
 
  Cheaper by the Dozen - 2 Sightings
 
Just got back from celebrating my sons 10th b-day. I spotted Lego in 2 scenes. One of the kids had an Insectoids insect and there was also a blue bucket way in the background of a different scene. Julie (21 years ago, 31-Dec-03, to lugnet.mediawatch)
 
  Re: LEGO wobbles as Star Wars and Harry Potter sales tumble
 
(...) I had to look up the word 'sop' but no I don't think that's what it is. I'm pretty sure it's just the work of some marketing guy. :) (...) Well... I am pretty sure I'm glad you didn't flame me. :) (1) And to clarify (whilst agreeing with you) (...) (21 years ago, 31-Dec-03, to lugnet.mediawatch)
 
  Re: LEGO wobbles as Star Wars and Harry Potter sales tumble
 
(...) Either that or it's a sop to us. :-) ++Lar (thought about "flaming" Allan about the whole concept/product thing but realised I totally agree with him... kids (the major market, so they keep telling us) buy products, not concepts. Only (...) (21 years ago, 31-Dec-03, to lugnet.mediawatch)
 
  Re: LEGO wobbles as Star Wars and Harry Potter sales tumble
 
(...) So what is behind the ages on the Designer sets? The high number is 99. Does this mean that certain LEGO product lines are good for life, but others have a limited appeal? :) (...) Yes. Allan B. (21 years ago, 31-Dec-03, to lugnet.mediawatch)
 
  Re: LEGO wobbles as Star Wars and Harry Potter sales tumble
 
In lugnet.mediawatch, Allan Bedford wrote: (URL) A couple things in the first article really worried me: (...) This is disturbing, but I had two thoughts about this: first, most of the time when a company issues a statement, it's a public company (...) (21 years ago, 31-Dec-03, to lugnet.mediawatch)
 
  Re: LEGO wobbles as Star Wars and Harry Potter sales tumble
 
(...) I got these links in my Google news alert today. I was saddened to read this. (...) I totally agree. With the release of the Designer sets it felt like a really great year. I just hope they don't get into one of those cycles where low sales (...) (21 years ago, 30-Dec-03, to lugnet.mediawatch, FTX)
 
  Re: LEGO wobbles as Star Wars and Harry Potter sales tumble
 
(...) I can't cite the cite at the moment but I seem to recall hearing that in the US, toy sales were projected to be down 7% overall for the holiday season, while electronics and gadgetry were up double digits. Could be a faulty memory though. (...) (21 years ago, 30-Dec-03, to lugnet.mediawatch, FTX)
 
  Re: Bullets over Bionicle
 
(...) not the seals on the set were intact. I've always wondered why most of the Wal-Marts have the sporting goods section, including guns/ammunition, right next to the toy section. Erik (21 years ago, 30-Dec-03, to lugnet.mediawatch)
 
  Bullets over Bionicle
 
Hello all, Has anyone else heard of this incident or LEGO's repsonse to it? Some kid found .22 caliber bullets in his Bionicle set, bought from Wal-mart. (URL) (21 years ago, 30-Dec-03, to lugnet.mediawatch)  
 
  Re: NPR's Morning Edition: Broken Toys
 
(...) That was a cute story - thanks for the link! When I worked at the Imagination Center there were people who would shake the boxes and ask "do they have to build this?" I'd say "No, they GET to build it..." <grin> JohnG, GMLTC (21 years ago, 30-Dec-03, to lugnet.mediawatch)
 
  NPR's Morning Edition: Broken Toys
 
I heard this on NPR on 12/26. It is a brief piece talking about calls to customer service centers on the day after Christmas. One of the people they talk to is a LEGO Customer Service rep with a cute story about one of her favorite calls. (...) (21 years ago, 30-Dec-03, to lugnet.mediawatch)
 
  Re: LEGO wobbles as Star Wars and Harry Potter sales tumble
 
From the articles - Poul Plougmann told the Danish newspaper Boersen the trend this year had been "unexpectedly bad, nearly catastrophic", although full Christmas sales figures were not yet known and could push the company into a recovery. OUCH! (...) (21 years ago, 30-Dec-03, to lugnet.market.shopping, lugnet.mediawatch)
 
  Re: While You Were Out on TLC ("LEGOS")
 
(...) Yeah, but why do you care? Well, Scott, since you work for Lego retail, that's another issue, but for most people, standing up for someone else's marketing/branding program is silly. I honestly don't care if someone uses the term "Legos". (...) (21 years ago, 30-Dec-03, to lugnet.mediawatch)
 
  LEGO wobbles as Star Wars and Harry Potter sales tumble
 
(URL) predicting 2003 sales losses> Similar article at (URL) The Australian Financial Review> That's too bad - it seemed to me like 2003 was a good year, I certainly bought more than in a long time. -Kevin (21 years ago, 30-Dec-03, to lugnet.mediawatch, FTX) ! 
 
  LEGO toys at AMC Theatres this month...
 
I can see the floors of the theaters now just covered in sticky goo and LEGO elements....ewwwww AMC Theatres and the LEGO Company Team up for Unique Integrated Promotion; Key Elements Include On-Screen Advertising, Lobby Displays, and a Free LEGO (...) (21 years ago, 27-Dec-03, to lugnet.mediawatch, FTX)


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