Subject:
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Re: LEGO wobbles as Star Wars and Harry Potter sales tumble
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Newsgroups:
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lugnet.mediawatch
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Date:
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Wed, 31 Dec 2003 03:36:32 GMT
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Viewed:
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1507 times
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In lugnet.mediawatch, Larry Pieniazek wrote:
> In lugnet.mediawatch, Allan Bedford wrote:
>
> > So what is behind the ages on the Designer sets? The high number is 99. Does
> > this mean that certain LEGO product lines are good for life, but others have a
> > limited appeal? :)
>
> Either that or it's a sop to us. :-)
I had to look up the word 'sop' but no I don't think that's what it is. I'm
pretty sure it's just the work of some marketing guy. :)
> ++Lar (thought about "flaming" Allan about the whole concept/product thing but
> realised I totally agree with him... kids (the major market, so they keep
> telling us) buy products, not concepts. Only marketdroids buy concepts, although
> fans can certainly GET concepts and discuss them, even we buy products too)
Well... I am pretty sure I'm glad you didn't flame me. :) (1)
And to clarify (whilst agreeing with you) I didn't mean to suggest that
selling/discussing ideas or concepts was in any way a bad thing... for adults.
I just don't get the feeling that kids care. Who cares what Bionicles
represent? They are fun to build and pose. And so on...
Allan B.
(1) Why would that have been your first instinct anyway? ;)
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