LEGO Direct : 2483


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Subject:	What makes a cool kid cool? (was: Re: A new area of LEGO.com: the Build section)
Newsgroups:	lugnet.lego.direct
Date:	Mon, 7 May 2001 17:41:31 GMT
Viewed:	889 times

In lugnet.lego.direct, Tomas Clark writes: > [...] > LEGO.com is split into many different areas -- there's Shop at Home online, > of course, and sites for all the different product lines. We also have > sections that cut across many product lines, like Play and Learn (for > parents of young kids), Cool Kids (profiles of amazing kids), Does the "Cool Kids" section profile only the amazing kids or does it also profile the average or below-average kid? What makes one kid more amazing or cool than another? I thought LEGO was about using your imagination and creativity and not about being cool or amazing. I guess my question is: Does this section of your site tell viewers that the creations kids build are cool and amazing or does it tell them that the kids themselves are cool and amazing for having done such cool stuff? Did you consult with a child psychologist before naming the "Cool Kids" section? --Todd

Message has 2 Replies:

		Re: What makes a cool kid cool? (was: Re: A new area of LEGO.com: the Build section)
(...) The Cool Kids area profiles kids who reflect the LEGO values: creativity, inspiration and construction. It is meant as a departure point for our audience - a place where they will come and be inspired to be active and interested in a wide area (...) (24 years ago, 8-May-01, to lugnet.lego.direct)

		Re: What makes a cool kid cool? (was: Re: A new area of LEGO.com: the Build section)
No offense but, for cripes sake man... In lugnet.lego.direct, Todd Lehman writes: [...] (...) [...] (...) (24 years ago, 10-May-01, to lugnet.lego.direct)

Message is in Reply To:

		A new area of LEGO.com: the Build section
As some of you have already noticed, we recently launched a new section of LEGO.com: (URL) the Build section has some content that might be of interest to Lugnetters and AFOLs in general -- and will hopefully have more in the future -- I thought I'd (...) (24 years ago, 5-May-01, to lugnet.lego.direct, lugnet.lego.announce) !!

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