Subject:
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Re: A new area of LEGO.com: the Build section
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Newsgroups:
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lugnet.lego.direct
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Date:
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Mon, 7 May 2001 13:40:52 GMT
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Reply-To:
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wubwub@wildlink/Spamcake/.com
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Viewed:
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732 times
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....Beautiful! Nice looking site. Cant wait to dive in deeper :-)
"Tomas Clark" <tomas.clark@america.lego.com> wrote:
> As some of you have already noticed, we recently launched a new section of
> LEGO.com:
>
> http://www.lego.com/build/
>
> Since the Build section has some content that might be of interest to
> Lugnetters and AFOLs in general -- and will hopefully have more in the
> future -- I thought I'd post an announcement about what the Build section is
> and what we're trying to do with it.
>
> LEGO.com is split into many different areas -- there's Shop at Home online,
> of course, and sites for all the different product lines. We also have
> sections that cut across many product lines, like Play and Learn (for
> parents of young kids), Cool Kids (profiles of amazing kids), or Games
> (portal for all the games on the site). Build is the latest one of these,
> and (oddly enough) it's all about building and related areas: construction
> techniques, showing off MOCs, product development, and more.
>
> We're starting off small, and will be adding to Build incrementally, so
> don't expect the works just yet. Here's what we're offering in the first
> "issue:"
>
> * the history of the 8448 Super Car and many of the Technic cars that it
> evolved from
>
> * a Q&A with Hans Madsen, one of our Master Builders and co-designer of
> the Dark Side Developer Kit, the Technic turntable, and many other sets and
> elements
>
> * some profiles of people whose careers have been influenced by LEGO
> building (you may have seen some of these in the Press section a few months
> back)
>
> * the Builders Gallery (where you can submit photos of MOCs for a monthly
> contest), formerly in the Club section, now in a new home and open to public
> viewing
>
> * a collection of links to all the building instructions on LEGO.com
>
> * the Time Capsule, a look at LEGO sets from the past -- this month, sets
> from 25 years ago, including the gorgeous 395 Rolls Royce
>
> * Ask Redini, where our resident LEGO guru, a floating minifig head who
> calls himself The Amazing Redini, answers questions about all things LEGO.
> (And before you ask, Redini doesn't know what bulk brick offerings are
> planned, and won't engage in debate about issues like juniorization.)
>
> Redini's gotten a few hundred questions since we launched Build last Monday.
> (My favorite so far: "Can I have all the LEGO?") Our core audience so far
> seems to be around the age range we expected -- median age of 9-10. So we're
> trying to make Build readable for kids, but interesting for everyone. Down
> the road we're planning on adding more interactive content, like games about
> building and simple 3D building apps, as well as more building instructions
> and construction techniques.
>
> Tell us what you think! We're happy to take suggestions for Build features,
> interviews, Time Capsule content, and so forth. Just post here or drop me a
> line -- or tell Redini, and he'll pass the comments on to us.
>
> Tomas Clark
> Producer, LEGO Direct
---
wubwub
wubwub@wildlink.com
www.sitcatsit.com <-- a guy and his cat
www.wildlink.com <-- the wildlinks
< INSERT HUMOROUS TAGLINE HERE >
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