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In lugnet.lego.direct, Larry Pieniazek writes:
> In lugnet.lego.direct, Steve Bliss writes:
>
> > Here's my take on it: the LEGO Sculpture sets are items targetted
> > primarily at the serious LEGO-holic market. They are too expensive, and
> > too specialized, to attract a lot of interest in the retail sector. Their
> > primary appeal will be to people who are willing (and able) to indulge in
> > large-scale lego-mania. My assumption is that a relatively large
> > percentage of S@H customers are "serious lego buyers", as compared to the
> > profile of the typical TRU shopper. So these sets are perfect to offer up
> > through the B2C channel. They won't compete with the normal retail sets,
> > found in a TRU near you.
> >
> > Sorry if the above paragraph is long-winded and/or repetitious and/or
> > non-sensical.
>
> I think you hit the nail on the head... They showcase what can be done with
> just a few elements, too.
>
> ++Lar
I second that. I saw the Big minifig model on sale at legoland - almost
missed it. The model was in a very plain, ugly box. There was no color, no
pretty pictures - nothing. this shows me that it is a mail order item.
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