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Subject: 
Re: Holy Mackerel! LEGO survey...
Newsgroups: 
lugnet.general, lugnet.lego
Date: 
Tue, 19 Apr 2005 16:40:06 GMT
Viewed: 
2141 times
  
* Would you buy LEGO toys for children 0-11? Yes
* Why / Why not? They promote creativity as well as imagination.

* What feature(s) would you add if you were the marketing director of LEGO? More
basic types of blocks, etc... with more examples of how the basic can be used to
make the complex (your large scale models used at Disney and at the LEGO Parks).

* How would you change existing LEGO products if you wanted to sell them for
more money? Make them more complex, larger, and closer related to the actual
'things' they represent.

* What new products would you launch? Sets that grasp the graduation between
PRimo and Duplo (Duplo and Jack Stone - Basic - technic - etc.) containing more
than one kind of LEGO brick. This way (especially the very young) can graduate
into the use of the more complex sets as well as the older fans can understand
the use of two or more types in one creation.

* What should LEGO be doing that it isn’t now? Sell everything by the piece. If
it is a hard to produce (expensive) piece, charge more. Also have more fan input
at the imagination stage of set production: Here are some examples of the sets
we may produce next year (generic) vote for your favorite - or add in your own
new ideas. Even the posibility of a contest comes to mind.
Play Well!
Gene



Message is in Reply To:
  Holy Mackerel! LEGO survey...
 
All, I know that some of you have attempted to fill out the survey announced yesterday on LEGOfan.org, only to be turned away with a message about the survey being complete. After some late night phone calls and early morning emails, I've been to (...) (20 years ago, 16-Apr-05, to lugnet.general, lugnet.lego) !! 

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