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Subject: 
Re: Holy Mackerel! LEGO survey...
Newsgroups: 
lugnet.general, lugnet.lego
Date: 
Tue, 19 Apr 2005 02:07:25 GMT
Viewed: 
2153 times
  

* Would you buy LEGO toys for children 0-11? Y/N

[yes]
* Why / Why not?
[  It's still the best building toy by far.  As a whole it's still the best toy
for the money]

* What feature(s) would you add if you were the marketing director of LEGO?
[someone mentioned a DVD with instructions and ideas, i think that is a good
idea.  Idea Books are great marketing tools.  Bring them back.  People see what
can be built in them and WANT to buy more lego to build something like they saw
in the books

* How would you change existing LEGO products if you wanted to sell them for
more money? • [more money? sell for more?  Leave the pricing alone, and go lower if possible.]
* What new products would you launch? • [I'll pass on this one]

* What should LEGO be doing that it isn’t now?
[wow what an open ended question to present to AFOLs..lol.  Seriously,
I want to know (and many other parents I talk to,) what happened to those cool little sets that were $2-5 dollars years ago?  The ones that always came out at christmas time for sure.  I knew i would always find one in my stocking as a kid.  I can't find them anymore.  I found them on shop at home, but not in the store.  Why? These were sets that always seemed to  sell VERY fast.   I agree there needs to be more than fire/police sets.  Take a look around your town.  Theres more than road construction, fire and police going on!  Don't leave these sets in S@H, put them on the shelves!  Mindstorms and train also need to be available in retail.  Bulk packs would be enticing for me in retail also!

Mike Gibney


So dangerous questions, to be sure, but the office of the CEO has asked them, so
you know the responses will be listened to!

Thanks again, everyone. This incredible response has made my week.

Jake
---
Jake McKee
Community Liaison
LEGO Community Team



Message is in Reply To:
  Holy Mackerel! LEGO survey...
 
All, I know that some of you have attempted to fill out the survey announced yesterday on LEGOfan.org, only to be turned away with a message about the survey being complete. After some late night phone calls and early morning emails, I've been to (...) (20 years ago, 16-Apr-05, to lugnet.general, lugnet.lego) !! 

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