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Subject: 
Re: Pokemon blitzes Lego
Newsgroups: 
lugnet.lego
Date: 
Thu, 30 Nov 2000 10:34:06 GMT
Viewed: 
1501 times
  
In lugnet.lego, David Eaton writes:
In lugnet.lego, Eric Joslin writes:
Frankly, blaming their losses on Pokemon seems like a bit of a cop out.
Pokemon was just as (if not more) popular in 1999 as in 2000, and they managed
to run a profit that year.

I hate to post me too posts, but ...
Blaming losses on Pokemon may be a good cover for the news and for Joe
Public, but if people inside the company *really* think that Pokemon is at
fault for their sales drop, they need to get sacked. Lego (and the rest of
the toy market mind you) has survived LOTS of fads. Kids ALWAYS are
attracted to them, and end up opting for fad toys. As far as I'm concerned
the Pokemon fad is only a very small chunk of the business they 'might' have
had in its absence.

   I wonder if they would have blamed Furby last year.  It may
   bear seeing how Ritvik's been doing with the Pokemon licence--
   I haven't seen that much of the theme stuff out, though, so it's
   either been going fast or not been produced in all markets.

   So will it be Thunderbirds that's the scapegoat next year?

   best

   LFB



Message is in Reply To:
  Re: Pokemon blitzes Lego
 
(...) I hate to post me too posts, but ... Blaming losses on Pokemon may be a good cover for the news and for Joe Public, but if people inside the company *really* think that Pokemon is at fault for their sales drop, they need to get sacked. Lego (...) (24 years ago, 29-Nov-00, to lugnet.lego)

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