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51259  |  51261
Subject: 
Re: Lego and other brand trademarks
Newsgroups: 
lugnet.general
Date: 
Thu, 14 Jul 2005 03:27:40 GMT
Viewed: 
4751 times
  
In lugnet.general, Gerhard R. Istok wrote:
> In lugnet.general, David Shifflett wrote:
> > In lugnet.general, Jim Hughes wrote:
> > > In lugnet.general, David Shifflett wrote:
> > > > Is there any sets where Lego has included references
> > > > to other trademarked names.
> > > > One example I can think is Jeep,
> > > > for the 711 Jeep CJ-5 set.
> > > > 
> > > > Are the ferries (Stena, Silja),
> > > > and Maersk, names copyright/trademarks?
> > > > 
> > > > Any others?
> > > > 
> > > > Keep on bricking,
> > > > dave
> > > 
> > > Dave;
> > > 
> > > If you want to include pre-building block lego the 1:43 cars/trucks
> > > (Modelbiler) were all licensed from Chevolet. Packaging, etc even
> > > include the Chevolet trademark.
> > 
> > Jim,
> > you answered the question I didn't ask, but meant to.
> > 
> > Which trademarks are actually acknowledged on the Lego
> > packaging, instructions, catalogs, etc?
> > 
> > I don't think I've seen Shell, Esso, or any of the 1:87
> > car manufacturers credited with a trademark statement.
> > 
> > I know Jeep was on the 711 instructions, and Chevy as you mentioned,
> > but what other older ones were?
> > 
> > I know the recent Harry Potter, Star Wars, (duh I own most of these)
> > all include trademark acknowledgements.
> > 
> > I guess I am really asking about the older (50's - 70's) sets?
> > 
> > dave
> 
> Good point Dave,  I have never seen any acknowledgement of trademarks on any of
> the old 50's-70's Esso or Shell items.  Ditto for the 1:87 cars/trucks.  No box
> or brochures (that came with these items) had acknowledgements either.
> 
> On the 1:87 cars/trucks from 1955-61 there is not even an acknowledgement on the
> cars/trucks themselves that they are a "Bedford" or "VW" truck or car.  Only
> with the advent of the #262-#268 Lego cars (in clear plastic garages) starting
> in the fall of 1961 (although some came later) did TLG start writing "Mercedes"
> or "Ford" or "Karmann", etc, as well as the model type.  But there was never the
> little "R" for regestered trademark.
> 
> Very Interesting!
> 
> Gary Istok

The current line of Ferarri sets has a holographic sticker attached to each box
with Ferarri Officially Licensed Product or some such text.  Along with that is
a serial number.  I do not know of any other LEGO products with a serial number
of any kind (except for the first 10,000 copies of set 10020 Santa Fe Super
Chief locomotive which was a printed tile enclosed in the set).

____



Message is in Reply To:
  Re: Lego and other brand trademarks
 
(...) Good point Dave, I have never seen any acknowledgement of trademarks on any of the old 50's-70's Esso or Shell items. Ditto for the 1:87 cars/trucks. No box or brochures (that came with these items) had acknowledgements either. On the 1:87 (...) (21 years ago, 13-Jul-05, to lugnet.general)

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