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In lugnet.general, Kerry Raymond writes:
> > Still, I imagine a lot of Zippo-copy's use their Logos w/o an OK from the • owner
> > of said logo. Yes, it's against the (C) and TM but I don't think they care
> > much.
>
> Irrespective of whether it's an official Zippo or an officially-approved use of
> the Lego logo, who on earth is the target market for this product? I would have
> thought a Zippo lighter might be more attractive to its target market with a
> Ferrari logo or a Harley Davidson logo or Camel cigarette logo or Manchester
> United logo or a Budweiser logo.
Or a playboy logo?
ROSCO
FUT: .o-t.fun
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Message is in Reply To:
 | | Re: Now does this qualify as good Lego marketing?
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| (...) owner (...) Irrespective of whether it's an official Zippo or an officially-approved use of the Lego logo, who on earth is the target market for this product? I would have thought a Zippo lighter might be more attractive to its target market (...) (21 years ago, 11-Jan-03, to lugnet.general)
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