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 MediaWatch / 2821 (-20)
  POWER A and LEGO® Ink Exclusive Licensing Relationship
 
POWER A and LEGO® Ink Exclusive Licensing Relationship NOVEMBER 22, 2010 -- WOODINVILLE, Wash., BUSINESS WIRE -- POWER A, the retail consumer products brand of Bensussen Deutsch & Associates, Inc. (BDA), today announced it has forged an exclusive (...) (14 years ago, 1-Dec-10, to lugnet.mediawatch, lugnet.general, FTX)
 
  LEGO investing $100 million in Mexico
 
LEGO® investing $100 million in Mexico By Stephen Downer - PLASTICS NEWS CORRESPONDENT Posted November 18, 2010 MONTERREY, MEXICO -- International toy company LEGO® A/S of Billund, Denmark, renowned for its interlocking plastic bricks, is investing (...) (14 years ago, 1-Dec-10, to lugnet.mediawatch, lugnet.general, FTX)
 
  LEGO investing $100 million in Mexico
 
LEGO® investing $100 million in Mexico By Stephen Downer - PLASTICS NEWS CORRESPONDENT Posted November 18, 2010 MONTERREY, MEXICO -- International toy company LEGO® A/S of Billund, Denmark, renowned for its interlocking plastic bricks, is investing (...) (14 years ago, 1-Dec-10, to lugnet.mediawatch, lugnet.general, FTX)  
 
  Re: LEGO Group and Disney Consumer Products Announce Building Sets Inspired by Pirates of the Caribbean
 
(...) Okay, you got your shots in! Well played, (URL) Schoolboy> (Holy crap I have come a long way since those days!) (...) Why do you hate America, Dave!? Halo promotes violence amongst our youthery; Star Wars provides a healthy outlet for the (...) (14 years ago, 26-Nov-10, to lugnet.mediawatch, FTX)
 
  Re: LEGO Group and Disney Consumer Products Announce Building Sets Inspired by Pirates of the Caribbean
 
(...) I admit that's a fair distinction, but in that case it must be granted that the Cars and Thomas license were/are maxi-scale Mega Bloks licenses. Although the systems are compatible and both belong to Mega Brands, they're separate from (...) (14 years ago, 26-Nov-10, to lugnet.mediawatch, FTX)
 
  Re: LEGO Group and Disney Consumer Products Announce Building Sets Inspired by Pirates of the Caribbean
 
(...) Well, it's like we are comparing DUPLO to oranges. Thomas and Cars were/are Duplo licenses. If you really want to talk about successful licensing, I'll offer up the Lucasfilm one for comparison any time..... >:-D FTW, to coin a phrase I (...) (14 years ago, 26-Nov-10, to lugnet.mediawatch, FTX)
 
  Re: LEGO Group and Disney Consumer Products Announce Building Sets Inspired by Pirates of the Caribbean
 
(...) And doing quite well with it, by all accounts. Hows the Disney Cars license working out for the pioneering brand, by the way? ;D (14 years ago, 26-Nov-10, to lugnet.mediawatch, FTX)
 
  Re: LEGO Group and Disney Consumer Products Announce Building Sets Inspired by Pirates of the Caribbean
 
(...) For a change, you mean, Dave! I see that Mega Bloks just picked up the Thomas the Tank Engine license that originally belonged to LEGO... ;-) JOHN (14 years ago, 25-Nov-10, to lugnet.mediawatch, FTX)
 
  Re: LEGO Group and Disney Consumer Products Announce Building Sets Inspired by Pirates of the Caribbean
 
(...) Nice to see LEGO blazing a trail right behind Mega Bloks once again. ;) (14 years ago, 25-Nov-10, to lugnet.mediawatch, FTX)
 
  Re: LEGO Group and Disney Consumer Products Announce Building Sets Inspired by Pirates of the Caribbean
 
(...) True, but similar comments could be made of any theme. Trains are trains are trains, Castles are castles are castles. Yet for a fan of a theme, a greater number of models of varying price-points is always welcome. The truth is, how a tall ship (...) (14 years ago, 24-Nov-10, to lugnet.mediawatch, lugnet.pirates, FTX)
 
  Re: LEGO Group and Disney Consumer Products Announce Building Sets Inspired by Pirates of the Caribbean
 
(...) Yes, just poking a little fun at the original article. No insult directed at you Abner. :) -Hendo (14 years ago, 24-Nov-10, to lugnet.mediawatch, lugnet.pirates, FTX)
 
  Re: LEGO Group and Disney Consumer Products Announce Building Sets Inspired by Pirates of the Caribbean
 
(...) I think the Pirates of the Caribbean deal between MB and Disney was a one time deal. (14 years ago, 22-Nov-10, to lugnet.mediawatch, FTX)
 
  Re: LEGO Group and Disney Consumer Products Announce Building Sets Inspired by Pirates of the Caribbean
 
(...) When I first heard a rumor about this, I was thinking "No, they're got it wrong, Mega Bloc (*hack*) has the license." I'm guessing their license expired or Disney cancelled it? (14 years ago, 22-Nov-10, to lugnet.mediawatch, FTX)
 
  Re: LEGO Group and Disney Consumer Products Announce Building Sets Inspired by Pirates of the Caribbean
 
(...) Never work, because we know kids NEVER run trains around curves too fast. Or crash them into things. IIRC, TRAINS magazine had a writeup of this movie (focusing on the "how it was made" details but with some other coverage) and the writer (...) (14 years ago, 22-Nov-10, to lugnet.mediawatch, lugnet.pirates, lugnet.trains, FTX)  
 
  Re: LEGO Group and Disney Consumer Products Announce Building Sets Inspired by Pirates of the Caribbean
 
(...) Abner you provide a valuable service, please don't stop! I don't think Hendo was complaining about your work in reproducing this stuff, but rather commenting on the original content. Which does, to be sure, have some marketspeak in it. But all (...) (14 years ago, 22-Nov-10, to lugnet.mediawatch, lugnet.pirates, FTX)  
 
  Re: LEGO Group and Disney Consumer Products Announce Building Sets Inspired by Pirates of the Caribbean
 
(...) What I always saw as a core problem with the Pirates theme is that you basically get small ships, large ships, forts, and the occassional island. That's pretty much it. Ships are ships are ships are ships, and where the Space subthemes had (...) (14 years ago, 22-Nov-10, to lugnet.mediawatch, lugnet.pirates, FTX)  
 
  Re: LEGO Group and Disney Consumer Products Announce Building Sets Inspired by Pirates of the Caribbean
 
(...) (snip) I only copy and report the news information from the web. Sorry, if you feel that way. -Abner (...) (14 years ago, 22-Nov-10, to lugnet.mediawatch, lugnet.pirates, FTX)
 
  Re: LEGO Group and Disney Consumer Products Announce Building Sets Inspired by Pirates of the Caribbean
 
(...) I would've been interested to see if a licensing of (URL) THIS MOVIE> would have been unstoppable or not;-) JOHN (14 years ago, 21-Nov-10, to lugnet.mediawatch, lugnet.pirates, FTX)
 
  Re: LEGO Group and Disney Consumer Products Announce Building Sets Inspired by Pirates of the Caribbean
 
(...) Hey Hendo! Long time no see. I think your points are valid for the main market (kids)... but for us, all sets are parts, and fodder for our own creations. So if this means more parts of certain kinds I'm pleased at the prospect. The problem of (...) (14 years ago, 21-Nov-10, to lugnet.mediawatch, lugnet.pirates, FTX)  
 
  Re: LEGO Group and Disney Consumer Products Announce Building Sets Inspired by Pirates of the Caribbean
 
(...) A) I don't like "corporate speak" where executives use ridiculously long run on sentences to make their "mission statement" sound Biblically important. B) On topic: I'm torn about this announcement. On one hand, I am not a fan of the licensed (...) (14 years ago, 21-Nov-10, to lugnet.mediawatch, lugnet.pirates, FTX)


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