MediaWatch : 2816


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Subject:	Re: LEGO Group and Disney Consumer Products Announce Building Sets Inspired by Pirates of the Caribbean
Newsgroups:	lugnet.mediawatch
Date:	Fri, 26 Nov 2010 13:42:26 GMT
Viewed:	26682 times

In lugnet.mediawatch, Dave Schuler wrote:

Hows the Disney Cars license working out for the pioneering brand, by the way? ;D

Well, it’s like we are comparing DUPLO to oranges. Thomas and Cars were/are Duplo licenses.

If you really want to talk about successful licensing, I’ll offer up the Lucasfilm one for comparison any time..... >:-D

FTW, to coin a phrase I learned somewhere underground;-)

JOHN

Message has 1 Reply:

		Re: LEGO Group and Disney Consumer Products Announce Building Sets Inspired by Pirates of the Caribbean
(...) I admit that's a fair distinction, but in that case it must be granted that the Cars and Thomas license were/are maxi-scale Mega Bloks licenses. Although the systems are compatible and both belong to Mega Brands, they're separate from (...) (14 years ago, 26-Nov-10, to lugnet.mediawatch, FTX)

Message is in Reply To:

		Re: LEGO Group and Disney Consumer Products Announce Building Sets Inspired by Pirates of the Caribbean
(...) And doing quite well with it, by all accounts. Hows the Disney Cars license working out for the pioneering brand, by the way? ;D (14 years ago, 26-Nov-10, to lugnet.mediawatch, FTX)

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