Subject:
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Re: Pick-A-Brick Whining ...
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Newsgroups:
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lugnet.market.shopping
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Date:
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Wed, 4 Jan 2006 13:21:23 GMT
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Viewed:
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2815 times
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In lugnet.market.shopping, Raymond Flournoy wrote:
> > Back on the subject of parts specifically, why are basic colors
> > like yellow, blue, and red on the wall? You can get them in every
> > set. The PAB wall is supposed to be so that a kid can get a bunch
> > of those special parts he or she wants to make there new set more
> > fun.
>
> but then again non-AFOLs are the largest
> audience, and they can be an odd bunch.
As an aside... "non-AFOLs... can be an odd bunch". I just had to point out
how strange this would sound to *anyone* outside of the LEGO forums. That
said...
> maybe those regular colors are there for a reason. Maybe they sell
> better than we think...
For anybody who works with a PaB wall, what is the fastest moving piece? I'm
guessing wheels+tires are the #1, but beyond that? I've spent several nights
just sitting in the Orlando store watching the chaos for an hour or two, and the
PaB wall is a zoo. Mostly, it's parents following around a kid, with the
*parent* trying to select "special" bricks, and the kid just having a wonderful
time because *they* get to make the choice. In other words, it's almost more
like entertainment (or a service) than a product sale, from the standpoint of
how people are picking things. And yes, at least they times I've been there, the
PaB sales to minors (and their parents) outweigh the sales to AFOLs (& I've met
more than one - they doa brisk buisness there as well). The other thing that
likely figures in is what's overstock (if a part is in limited production, and
needed for sets, it's hardly cost-effective to break up a pallet and ship it
piecemeal into a PaB wall), and what the actual cost of the part is vs. how many
can be sold in a cup (those 2x4 bricks don't pack well (unless you're an AFOL
with a surplus of time), but I squeal with glee when I see things like 1x1
plates (yeah, like I need any more of those), just because I know there's
something else to throw in to "displace air").
All that said, I really *don't* understand why things like windows and glass,
or more importantly tires and hubs, are ever as seriously out of balance as they
seem to be every time I see a PaB. The moment the hubs sell out, for instance,
the tires bin is dead space - that's gone from a high-demand item to stock you
can't move, instantly. It may be it all comes down to not being cost-effective
to maintain a PaB wall in the "ideal" way (cost of increased maintainence vs.
incremental return in profit).
--
Brian Davis
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Message is in Reply To:
 | | Re: Pick-A-Brick Whining ...
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| (...) Yeah, I agree with you, but then again non-AFOLs are the largest audience, and they can be an odd bunch. Before Christmas I took a co-worker to a PAB specifically because he wanted to get "girly" colors for his very girly-girl daughter. So I (...) (19 years ago, 3-Jan-06, to lugnet.market.shopping)
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