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Subject: 
Re: A 'possible' LEGOLAND Park in Illinois
Newsgroups: 
lugnet.legoland
Date: 
Wed, 28 Oct 2009 22:02:16 GMT
Viewed: 
13224 times
  
In lugnet.legoland, Cale Leiphart wrote:
   You’re right. It’s completely ridiculous. Why would any one want to build any thing in a location that isn’t sunny and 75 degrees for 360 days out of the year. The Northern US is a frozen waste land for half the year. We northerners should just give up and move south.

I live in Canada so your assumptions and comments are off the mark. We don’t even get LEGO Brand stores in Canada and we pay a 25-30% premium on LEGO products (BEFORE taxes) just for the privilege of living north of the border. I understand Geographic discrimination.

The reason it is ridiculous is the same reason there is a Disney park in California and Florida and none in New England or the Midwestern US: to maximize revenue. It makes little business sense to build a destination theme park in a climate that would force it to close for up to six months of the year. A destination theme park makes more money when it is open and attracting paying visitors than when it is closed.

LEGOLAND parks could indeed open in places where winter closures are required (ie: Windsor which I believe closes for five months) but it makes more sense to find more lucrative locations first. LEGOLAND Windsor draws on a population that is many millions more than would be drawn upon by one in Illinois. The number of people within a one-hour drive of LEGOLAND Windsor is far larger than would live within the same distance of a park in Illinois.

Heck I’d love to see a LEGOLAND park in Vancouver but, for many reasons, it is not going to happen. I’d be happy if you got one near you but it still seems a pretty dubious business proposition and I would hate to see TLC lose any more money to questionable expansion.



Message has 2 Replies:
  Re: A 'possible' LEGOLAND Park in Illinois
 
(...) Well, not really. I suspect he was pointing out that you seemed to be completely writing off developing a major attraction anyplace cold in the winter, where closures would be necessary. I've been to amusement parks in Cleveland & Cincinnati, (...) (15 years ago, 29-Oct-09, to lugnet.legoland)
  Re: A 'possible' LEGOLAND Park in Illinois
 
(...) See, and the ironic thing is that the California LEGOLAND park is about the most poorly located major LEGOLAND park in the world. ABS doesn't like sunlight. It's not going to break down in a matter of days, but unless it's black, it'll fade (...) (15 years ago, 29-Oct-09, to lugnet.legoland, FTX)

Message is in Reply To:
  Re: A 'possible' LEGOLAND Park in Illinois
 
(...) You're right. It's completely ridiculous. Why would any one want to build any thing in a location that isn't sunny and 75 degrees for 360 days out of the year. The Northern US is a frozen waste land for half the year. We northerners should (...) (15 years ago, 28-Oct-09, to lugnet.legoland, FTX)

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