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Subject: 
Re: New LEGOLAND park in the works
Newsgroups: 
lugnet.legoland
Date: 
Tue, 16 May 2000 03:07:33 GMT
Viewed: 
3224 times
  
In lugnet.legoland, Brian H. Nielsen writes:
  The May 11th issue of The Orlando Sentinal had an article stating:

"Lego Co., the Danish construction toy maker, is about to initiate talks with
officials in Orlando and in the greater Washington, D.C. area about plans to
develop another LEGOLAND family theme park, said Joe Manna, Lego's director of
location developement for North America."

  The article goes on to say "Manna said Lego hopes to decide on a location
by year's end and possibly open as soon as 2004.  The park would span 125 to
175 acres and employ about 1,000 people."

  TLC is not worried about the other theme parks already in the Orlando area.
"Orlando has shown that its various theme parks can co-exist profitably, Manna
said."  Also, "Lego already has had preliminary discussions with the owners of
Orlando's main theme parks - Walt Disney Co, Universal Studios and Anheuser-
Busch Cos. - about possible sites for its proposed theme parks and marketing
alliances, Manna said."

Brian

I've heard the oppisite (www.screamscape.com). Orlando already has way too
much compieition. Seven Disney parks, three Universal parks, two from Sea
World, and those day out expeditions to the two theme parks in Tampa. There is
only so much time people can spend in Orlando, and Disney learned it the hard
way. A location such as Palm Beach (were Playmobil has a theme park of sorts)
seems more reasonable. Living in Miami, I think Miami would be a nice, but all
our space is going to huge mega-theme park mall combos (two under construction
as I type, both will rival the Mall of America, one slighly smaller one
slightly larger), skyscrapers, and sports complexs (two arenas built in 18
months and a new baseball stadium in the works). According to Screamscape
(very reliable rumour source), the Virginia/Washington/Maryland area was
considered (in fact, it was going to be the original US LEGOLand park), but,
the park could only be open March through September (major flaw. In Europe,
they have no choice), and the area attracts much fewer tourists than Miami or
Orlando.



Message has 2 Replies:
  Re: New LEGOLAND park in the works
 
(...) Lego's target audience is younger (3 to 12 years old) than the existing parks (9 to 25 years olds), according to the newspaper article. Also, if competition was too much the theme parks here wouldn't have recently raised their admission (...) (24 years ago, 16-May-00, to lugnet.legoland)
  Re: New LEGOLAND park in the works
 
(...) Go re-read (URL). LEGO seems to have changed its collective mind. Steve (24 years ago, 16-May-00, to lugnet.legoland)

Message is in Reply To:
  New LEGOLAND park in the works
 
The May 11th issue of The Orlando Sentinal had an article stating: "Lego Co., the Danish construction toy maker, is about to initiate talks with officials in Orlando and in the greater Washington, D.C. area about plans to develop another LEGOLAND (...) (24 years ago, 16-May-00, to lugnet.legoland) ! 

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