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On Fri, 15 Mar 2002, John Barnes wrote:
> As far as I remember, this exact question was asked of Brad Justus at the
> recent BricksWest event. His response indicated that the company was
> unwilling to allow retailers to "cherry pick" the Lego product line, and
> thus it was not possible to allow one retailer to just sell trains.
. . .which goes to show that TLC is (willfully or not) ignorant. Reality
check: last week I went to the two local K-marts to buy Lego. They had
Mission Deep Sea and Bohrok. One a had a few boxes of 2001 stuff; the
other (the smaller) had a better selection of 2001 sets, including Star
Wars. Now, the usual retail 2002 assortment of Racers, Star Wars, Harry
Potter, and Soccer is available in Lafayette (at Target, TRU, Wal-Mart,
Meijer. . .); it's simply that K-mart has apparently "cherry picked" what
sets to sell, at least here.
Moreover, at Target the only non-2002 set available is the Railway
Express. Since the current retail product line presumably includes most
2001 sets (LOM, 2001 Star Wars[1], etc.), Target can also exercise its own
discretion about what parts of the product line to carry.
There are many things TLC could require of its retailers that could help
sell product[2]; refusing to let small retailers sell what they want to
sell while winking at the practices of larger retailers is not one of
them.
XFUT .dear-lego
-------------------------------------------------------------------------
TWS Garrison
tgarriso@math.purdue.edu
http://www.math.purdue.edu/~tgarriso/
[1] According to fbtb.net, only 1999 and 2000 SW are discontinued.
[2] For example, they could ask Wal-Mart to do something about the seeming
incapacity of their layout people to put two Lego products on the shelves
without inserting a MegaBloks, Intelliblox, or K'nex set between them. . .
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Message has 1 Reply:
 | | Re: Lego assortiment in small stores
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| (...) Except that you just said that they had product from multiple lines, which is what Brad said that the company requires. Additionally, the KMart distribution center probably orders (a large portion of) the entire product line, then cherry (...) (22 years ago, 17-Mar-02, to lugnet.lego.direct, lugnet.dear-lego)
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Message is in Reply To:
| | Re: Lego assortiment in small stores
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| As far as I remember, this exact question was asked of Brad Justus at the recent BricksWest event. His response indicated that the company was unwilling to allow retailers to "cherry pick" the Lego product line, and thus it was not possible to allow (...) (22 years ago, 15-Mar-02, to lugnet.lego.direct)
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