Subject:
|
Re: Bulk Ordering - Secrets Revealed.
|
Newsgroups:
|
lugnet.general
|
Date:
|
Fri, 6 Aug 1999 14:30:25 GMT
|
Viewed:
|
2098 times
|
| |
|
|
In lugnet.general, Jonathan Wilson writes:
> here is how TLG could do bulk ordering:
>
> <snip a rather logical ordering process>
>
> it would wipe out the practice of buying a whole set to get a single part.
WAIT!! Here's the problem. If Lego offers any sort of bulk ordering, then
people (like me) would _stop_ buying large quantities of identical sets. I
would still buy one or two of each for myself, but most of my money would be
pooled into parts orders.
We need to come up with a way of arguing for bulk orders _without_ any loss of
traditional set sales. This might be possible for a few, special, hard-to-find
items like Larry's train windows, but I don't think Lego would allow bulk
orders of blue 1x4 tiles if it meant that everyone stopped buying Rain Dance
Ridge. (If I could get the tiles, cylinders, and big plate separately then I
would stop buying that set.)
Naji
|
|
Message has 3 Replies:
 | | Re: Bulk Ordering - Secrets Revealed.
|
| (...) You are partially right, at least the way I see it. True, some people, such as AFOLs would stop buying sets just for pieces. But you forgot about kids. I think that some ten year old kid would much rather have something like a Ninja fortress (...) (25 years ago, 6-Aug-99, to lugnet.general)
| | | Re: Bulk Ordering - Secrets Revealed.
|
| (...) No, all you need to have is a scheme underwhich bulk ordering is as profitable or more profitable than selling sets. That will probably mean that the price per piece on bulk orders is higher than that in a set (but we know the market is (...) (25 years ago, 6-Aug-99, to lugnet.general)
|
Message is in Reply To:
| | Re: Bulk Ordering - Secrets Revealed.
|
| here is how TLG could do bulk ordering: offer the piece price book for say $50 or whatever to interested buyers. small run of these does not cost much i would not think. the book would have a picture of the part, the TLG part number (so there is no (...) (25 years ago, 5-Aug-99, to lugnet.general)
|
155 Messages in This Thread:
(Inline display suppressed due to large size. Click Dots below to view.)
- Entire Thread on One Page:
- Nested:
All | Brief | Compact | Dots
Linear:
All | Brief | Compact
This Message and its Replies on One Page:
- Nested:
All | Brief | Compact | Dots
Linear:
All | Brief | Compact
|
|
|
|
