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Subject: 
Re: Bulk Ordering - Secrets Revealed.
Newsgroups: 
lugnet.general
Date: 
Fri, 6 Aug 1999 14:55:01 GMT
Viewed: 
1980 times
  
In lugnet.general, Naji Norder writes:
In lugnet.general, Jonathan Wilson writes:
here is how TLG could do bulk ordering:

<snip a rather logical ordering process>

it would wipe out the practice of buying a whole set to get a single part.


WAIT!!  Here's the problem.  If Lego offers any sort of bulk ordering, then
people (like me) would _stop_ buying large quantities of identical sets.  I
would still buy one or two of each for myself, but most of my money would be
pooled into parts orders.

We need to come up with a way of arguing for bulk orders _without_ any loss of
traditional set sales.  This might be possible for a few, special, hard-to-find
items like Larry's train windows, but I don't think Lego would allow bulk
orders of blue 1x4 tiles if it meant that everyone stopped buying Rain Dance
Ridge.  (If I could get the tiles, cylinders, and big plate separately then I
would stop buying that set.)

Naji
You are partially right, at least the way I see it. True, some people, such as
AFOLs would stop buying sets just for pieces. But you forgot about kids. I
think that some ten year old kid would much rather have something like a Ninja
fortress than 100 green 2x2 steep slopes and a handful of brown pieces.
Greg "We both know conspiracies are dumb.." Majewski
citrusx__@yahoo.com
http://www.geocities.com/TimesSquare/Dome/1888/



Message is in Reply To:
  Re: Bulk Ordering - Secrets Revealed.
 
(...) WAIT!! Here's the problem. If Lego offers any sort of bulk ordering, then people (like me) would _stop_ buying large quantities of identical sets. I would still buy one or two of each for myself, but most of my money would be pooled into parts (...) (25 years ago, 6-Aug-99, to lugnet.general)

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