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Subject: 
Re: Improving the adult image of LEGO
Newsgroups: 
lugnet.general
Date: 
Sun, 14 Sep 2008 17:23:10 GMT
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In lugnet.ambassadors, Scott Wardlaw wrote:
The other day I got another "You still play with LEGO?".  I replied with: "No, I
design and build models made from LEGO."  That didn't seem to help much.

I'd like to start a list of ideas and suggestions on how we might improve how
other adults view LEGO as a hobby.  Any ideas?

Something that I think would help is LEGO or LEGO branded items in the work
place.  Nothing cooky or over-done, but something that is detailed enough to
have people ask "Wow, is that really made of LEGO?"  I thought about making nice
looking book ends for my text books or a business card holder.

Of course, I'd also like to see some other things like a leather note pad with a
subtle LEGO logo and other items used or worn in the work place.

Thoughts?  Any other ways to improve the hobby image of LEGO?

Thanks,
Scott

I have been asked these questions numerous times by co-workers...especially
after we put an ad up on the bulletin board saying we wanted to buy used LEGO.
Usually when they ask if we still play with LEGO, Stacy and I enthusiastically
reply "YES!".  I then offer to have them stop by my office to see the models I
have sitting on my file cabinets (Boeing 787 Model, 8275 Motorized Bulldozer,
MOC of my old cubicle).  Once they see the complexity of those models, they
quickly understand that LEGO isn't just for kids.  I also have pictures on my
laptop of our train layout and our basement which I show them.  Once they see
those, the usual response is "Wow.  You and Stacy built all of that?!?!?!  How
long did it take?"

I haven't had to go much further with most people.  The one question that I
usually have trouble answering is "How much do you have into this hobby?".  When
I tell them, I usually get looks of disbelief and sometimes disgust.  At that
point, I ask them how much they spend per year on their main hobby be it
hunting, fishing, etc. (since those hobbies are popular around here).  Then I
ask them what they have to show for their money at the end of the year.  Usually
they just say the memories of the hunting trip or something like that.  Then it
dawns on them.

LEGO isn't a one time purchase, it's an investment in a lifetime of creativity.

Hope this helps.

-Dave
ToT-LUG



Message has 1 Reply:
  Re: Improving the adult image of LEGO
 
In lugnet.general, Dave Sterling wrote: SNIPPY (...) Then I ask them how much pain playing with Lego inflicts on wildlife and they don't have an answer.... ;-) (yeah, Lego isn't that good for the environment, I know) Tim (16 years ago, 15-Sep-08, to lugnet.general)

Message is in Reply To:
  Improving the adult image of LEGO
 
The other day I got another "You still play with LEGO?". I replied with: "No, I design and build models made from LEGO." That didn't seem to help much. I'd like to start a list of ideas and suggestions on how we might improve how other adults view (...) (16 years ago, 14-Sep-08, to lugnet.ambassadors, lugnet.lego, lugnet.announce, lugnet.general) ! 

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