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Subject: 
Re: new sculpture set #3451 Sopwith Camel!!!!
Newsgroups: 
lugnet.general
Followup-To: 
lugnet.market.theory
Date: 
Fri, 11 May 2001 21:06:25 GMT
Viewed: 
1326 times
  
In lugnet.general, Steve Bliss writes:
In lugnet.general, Timothy D. Freshly wrote:

[about the Sopwith Camel Biplane]

$0.0867 per piece.  Not bad considering that most retail sets today are way
over $0.10 per piece.  I guess this reflects the reduced cost involved with
direct ordering (little or no marketing costs, minimal box design, etc.).

And a few other cost-saving bits:

- no new part molds were created (I'm pretty confident about this one)
- it's only a single model, not a complete theme
- it probably contains a fairly high percentage of regular bricks,
  compared to retail sets.

:)

Steve

The wholesale price of the 4 chrome castle sets is about $1.20 USD.  KB sells
them for 4.99. That is about a 75 percent markup after TLC takes its profit on
the set. When buying Lego brand products most of the cost is simply for the
brand name.  S@H could sell stuff at a 10-20 percent retail discount and still
make a killing.

Forwarded to lugnet.market.theory

-Mike Petrucelli (Assistant Manager at a KB toys store.)



Message is in Reply To:
  Re: new sculpture set #3451 Sopwith Camel!!!!
 
In lugnet.general, Timothy D. Freshly wrote: [about the Sopwith Camel Biplane] (...) And a few other cost-saving bits: - no new part molds were created (I'm pretty confident about this one) - it's only a single model, not a complete theme - it (...) (24 years ago, 11-May-01, to lugnet.general)

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