Subject:
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Lego in the NY Times
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Newsgroups:
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lugnet.general
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Date:
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Thu, 8 Feb 2001 14:58:39 GMT
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Viewed:
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412 times
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It was a brief mention. The article was concerning the fact that the three
largest toymakers, Hasbro, Mattel and Lego are significantly reducing their
visibility at Toy Fair in New York due to changing purchasing methods by
large retailers and such. The Toy Fair is becoming a venue predominantly for
smaller manufacturers to meet their market. The article says that Lego now
spends less than a third of the million dollars it used to spend in Toy Fair
displays and events.
The article is here:
http://www.nytimes.com/2001/02/08/nyregion/08TOY.html
You may have to sign up for the NY Times online to see it but it is
painless, free and no-spam.
Jonathan
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Message has 1 Reply:
 | | Re: Lego in the NY Times
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| The article says that Lego now (...) I don't know if any one is familiar with the Toy Fair in NY, but there are 2 versions. The first is at the Toy Building on 23rd & Fifth, then it moves to the Jacob Javitts Convention Center on the West side. 2 (...) (24 years ago, 8-Feb-01, to lugnet.general)
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