Subject:
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Re: Lego in the NY Times
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Newsgroups:
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lugnet.general
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Date:
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Thu, 8 Feb 2001 15:12:07 GMT
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Viewed:
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526 times
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The article says that Lego now
> spends less than a third of the million dollars it used to spend in Toy Fair
> displays and events.
I don't know if any one is familiar with the Toy Fair in NY, but there are 2
versions. The first is at the Toy Building on 23rd & Fifth, then it moves to
the Jacob Javitts Convention Center on the West side.
2 years ago (I think, maybe 3) I went to the Jacob Javitts Center version.
Everybody else was there (Mattel, PlayMobile, etc) But not Lego...?
They may have been at the Toy Building & then left at the end of that, but
I'm not sure.
The Toy building version is during the week & The Javitts Center version is
the on the weekend....(neither open to the public).
I was surprised not to see Lego there at any rate...
Jonathan
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Message has 1 Reply:
 | | Re: Lego in the NY Times
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| (...) I'm not exactly sure how you see Toy Fair that way, but that's not entirely correct these days. The suites are open while Javitts runs. Buyers tend to see the toymakers' booths on the show floor AND, assuming they've got an appointment to (...) (24 years ago, 8-Feb-01, to lugnet.general)
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Message is in Reply To:
| | Lego in the NY Times
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| It was a brief mention. The article was concerning the fact that the three largest toymakers, Hasbro, Mattel and Lego are significantly reducing their visibility at Toy Fair in New York due to changing purchasing methods by large retailers and such. (...) (24 years ago, 8-Feb-01, to lugnet.general)
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