Subject:
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Re: Met a LEGO rep...
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Newsgroups:
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lugnet.general
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Date:
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Fri, 4 Dec 1998 14:59:39 GMT
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Viewed:
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2523 times
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Richard Franks writes:
<SNIP>
> So yeah - to me it makes sense that TLG would listen to our views, and
> listen seriously because we are a pretty good self-creating market
> research source!
>
> Richard
I can't help but think that this group (LUGNET) would be an invaluable source
of information for TLG. Most companies spend big bucks on market research
to find out what their consumers like. I'm sure TLG must do this to some extent,
but why shell out so much money when you have the LUGNET resource at
your fingertips for free? The demographics probably aren't *quite* as diverse
as random customer questionaires, but remember the phrase "The squeeky
wheel always gets the oil."
I also approached TLG several years ago about where they get the designs for
their models. They (supposedly) take no ideas from outside the company. It
would probably be a legal nightmare, but it would be nice if they produced
model ideas and designs from the consumers. I could only hope that TLG can
approach the quality in design I have seen on various LEGO enthusiasts web
sites. They used to have that quality, but in the last few years the designs
haven't quite lived up to their previous standards.
Duane
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Message has 1 Reply:
 | | Re: Met a LEGO rep...
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| (...) Did they give you any idea of what does go into the model design process. That is to say, do a bunch of execs sit around and build, do they bring kids in, do they have little play sessions for testing? They used to have that quality, but in (...) (26 years ago, 4-Dec-98, to lugnet.general)
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Message is in Reply To:
| | Re: Met a LEGO rep...
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| (...) I've heard this before (about us only being a small segment of the market). But the only things that seperate us from the rest of the Lego fans around the world is that we have access to the internet, and we have luckily found groovy resources (...) (26 years ago, 4-Dec-98, to lugnet.general)
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