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Subject: 
Re: Galidor, for good or bad
Newsgroups: 
lugnet.year.2002
Date: 
Thu, 7 Feb 2002 21:26:43 GMT
Viewed: 
1484 times
  
In lugnet.year.2002, Jonathan Lill writes:

Truly I think this is the beginning of a new era for Lego, for good or ill.

That is very true.  But it's an incremental new era, not a revolutionary one.

The first time they are master licenser for a product.

The first time, except for Bionicle, right?

And except for all the licensed add-on bits for the main LEGO brand, right?

:)

Steve



Message has 1 Reply:
  Re: Galidor, for good or bad
 
(...) The difference is that Bionicle is not a licensed property, Lego created it. For Star Wars, Jurassic Park, Bob the Builder, Mickey Mouse et al. Lego bought or paid for the license to use those characters, stories, and images. Essentially (...) (23 years ago, 8-Feb-02, to lugnet.year.2002)

Message is in Reply To:
  Galidor, for good or bad
 
Lego.com now has a page for Galidor and they are updating it apparently in a lead up to the Toy Fair. They started with the large picture of character silhouettes that we saw in a winter catalogue and day by day they seem to be filling them in. So (...) (23 years ago, 6-Feb-02, to lugnet.year.2002)

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