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Subject: 
Re: Train Show Flyer
Newsgroups: 
lugnet.trains
Date: 
Thu, 1 Mar 2001 01:26:32 GMT
Viewed: 
872 times
  
In lugnet.trains, James Trobaugh writes:
This is part of LD efforts to help the LTCs. Basically they have agreed to
promote a show that has a LEGO display as one of the participants. In return
for the free advertising the show's promoters agree to give visitors with
the post card a discount at the door (like a dollar off). It's really a
win - win situation, the show gets free advertising and LEGO gets the free
promotion of their product at the show. Also this makes the presence of a
LEGO display at the show even more attractive to the show promoters.

LD is doing this for the NGLTC display at a NMRA show in March. I'm very
interested in seeing how many of the post cards make it to the show.


That's very cool.  I really doubt too many people will show up with these cards
at the door, though - they don't say anything about the discount on them.

I was just surprised at seeing something with the LEGO logo on it, but not
(appearing to be) actually produced by Lego.  I figured it was something that
the NMRA had done, since the card mentioned their sponsorship.

YANSF :)

James



Message has 1 Reply:
  Re: Train Show Flyer
 
I did notice the lack of any mention of a discount with the card posted. But I do know that a deal was worked out with the local NMRA chapter here in Atlanta for a dollar off using the post card. The discount part is up to the show's producers and (...) (23 years ago, 1-Mar-01, to lugnet.trains)

Message is in Reply To:
  Re: Train Show Flyer
 
This is part of LD efforts to help the LTCs. Basically they have agreed to promote a show that has a LEGO display as one of the participants. In return for the free advertising the show's promoters agree to give visitors with the post card a (...) (23 years ago, 28-Feb-01, to lugnet.trains)

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