Subject:
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Re: LEGO Company in the News : Bionicle release
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Newsgroups:
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lugnet.technic.bionicle
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Date:
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Thu, 1 Feb 2001 19:48:25 GMT
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Viewed:
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710 times
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In lugnet.technic.bionicle, Suzanne D. Rich writes:
> Today on MSNBC/WSJ:
>
> "Lego leaps into action-figure fray with Bionicle heroes, adventure story"
> "Talk of violence and weapons grates on Lego executives"
>
> By Joseph Pereira, The Wall Street Journal
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> http://www.msnbc.com:80/news/524730.asp?cp1=1
>
> -Suz
> (a new core value on the way?) ;-)
> Don't miss the "tools, not weapons" quote.
The bit that really puzzles me is how they're trying to link bionicle
to...skateboarding? Maybe I'm just thinking too straightforwardly, but
none of the pictures I've seen have had anything resembling skateboards in
them...
J
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Message has 2 Replies:
 | | Re: LEGO Company in the News : Bionicle release
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| (...) Well you are right but on thier website for Tahu it says: "Tahu is most at home in the hot molten world of the Mangai Volcano where he surfs on lava flows, using his sword of flames to cut through rocks and keep the lava moving down towards (...) (24 years ago, 3-Feb-01, to lugnet.technic.bionicle)
| | | Re: LEGO Company in the News : Bionicle release
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| (...) This comes more from promoting the product in an appropriate place, than it does because there is Skateboarding involved with the product line. Think about TV, certain commercials are run during certain shows because of the type of people that (...) (24 years ago, 3-Feb-01, to lugnet.technic.bionicle)
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