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Subject: 
Re: Anatomy of a Shop At Home group order
Newsgroups: 
lugnet.market.shopping
Date: 
Tue, 9 Nov 2004 03:11:19 GMT
Viewed: 
1797 times
  
In lugnet.market.shopping, Allan Bedford wrote:
In lugnet.market.shopping, Larry Pieniazek wrote:

I'd be hesitant to offer advise/resources to anyone unless I knew the company
was o.k. with it.

Why? People offer advice all the time.

What exactly is wrong with putting up a web page with a list of things to
consider when doing this, and a sample excel spreadsheet? That doesn't seem like
much of a risk to me. If I had time and interest I'd do it but I don't (I never
have co-workers around me long enough for this scheme to work). Nothing is
stopping YOU from doing it though.

If LEGO really wanted to go crazy, they could provide a catalog code that gets
you something special but not too expensive to see how many people did it.

Not sure exactly what you mean by that.  Perhaps you could expand?

If this is an independent, fan run thing, nothing.

If on the other hand, after a fan did it, LEGO embraced it (via link or via
taking the spreadsheet on to their site or whatever), why then, they could give
a code and ask that people put it into their orders. Make the code worth
something (multiple free trucks instead of just one per order, I don't know) so
that people will use it, and then measure how many do.

I read over your response to Scott, and I am afraid that what you are suggesting
there is more work for LEGO than this idea is.



Message has 1 Reply:
  Re: Anatomy of a Shop At Home group order
 
(...) I do hope that other people would pick up on this type of order and have a go at it for themselves. I just think the overall direction for this type of thing should come from the company.... if they want to do it. (...) The only risk being (...) (20 years ago, 9-Nov-04, to lugnet.market.shopping)

Message is in Reply To:
  Re: Anatomy of a Shop At Home group order
 
(...) Yes, good idea. :) (...) Do you mean that LEGO would do this? (...) I saw the idea of a full-blown group program as the last step, not the first. The first step would be seeing how customers would react to this. See my response to Scott's (...) (20 years ago, 9-Nov-04, to lugnet.market.shopping)

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