Subject:
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Re: Price reductions - where will it all end?
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Newsgroups:
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lugnet.loc.uk
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Date:
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Mon, 1 Jan 2001 19:46:59 GMT
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Viewed:
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368 times
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"Tony Priestman" <Tony@you-rang.demon.co.uk> wrote in message
news:8HRbXLAyITT6Ew$3@you-rang.demon.co.uk...
> On Fri, 29 Dec 2000, Michael Edwards (<G6CsDp.JJx@lugnet.com>) wrote at
> 23:40:10
>
> > In my view I hope we will have the same price story as the US, cheap • prices
> > for UK
>
> No. Actually this will be very bad.
>
> The reason sets are sold off cheaply is because they can't sell them any
> other way. This means that somebody isn't making much money.
Not necessarily.
They are not sold cause they are too expensive as well.
Witness what happens this week at etoys when they lower the price.
There is a lot of mark up in the process. So plenty of price flexibility if
someone is willing to try.
Money can be made from volume, not just high mark up.
Trouble is many manufacturers seem unwilling to allow discounting of their
products in the hope of having some 'stability' in the channels.
The real question is given that Lego shop@home has no wholesale and retail
markup to contend with, why are its prices still so high?
Why isnt Lego passing on a share of its extra profit to its customers?
regards
lawrence
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Message is in Reply To:
 | | Price reductions - where will it all end?
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| On Fri, 29 Dec 2000, Michael Edwards (<G6CsDp.JJx@lugnet.com>) wrote at 23:40:10 (...) No. Actually this will be very bad. The reason sets are sold off cheaply is because they can't sell them any other way. This means that somebody isn't making much (...) (24 years ago, 30-Dec-00, to lugnet.loc.uk)
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