LEGO Direct : 5987


LEGO Company / LEGO Direct / 5987	5986 \| 5988

Subject:	Re: whats up with the rollout of the Lego Stores?
Newsgroups:	lugnet.general, lugnet.loc.au, lugnet.lego.direct, lugnet.loc.ca
Date:	Mon, 5 Apr 2004 19:00:37 GMT
Viewed:	61 times

Frank Filz wrote: > > Hmm, I wonder if Moscow gets a LEGO brand retail store because a definite > market is perceived, but perhaps there aren't good retail partners to get > the product into Russia. Most other countries have well established toy > retailers with global connections. > > Frank Frank, I'm living in 30 minutes of driving from this Moscow store. And I think that you seem to be right - these days I see a lot of activity from TLC in Russia - various campaigns with other brands, TV advertising etc., there was nothing like this two years ago. In Russia, LEGO brand still have very small presence (try to find another AFOL in Russia but me, for example :) ) and large potential. WBR, Alexander

Message has 1 Reply:

		Re: whats up with the rollout of the Lego Stores?
(...) Alexander - I encourage you to use your local store as a way to network with other AFOLs. Introduce yourself to the store manager, and ask if they wouldn't mind putting you in touch with other local AFOLs who come and buy. I imagine you aren't (...) (21 years ago, 5-Apr-04, to lugnet.general, lugnet.loc.au, lugnet.lego.direct, lugnet.loc.ca)

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