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Subject: 
Re: whats up with the rollout of the Lego Stores?
Newsgroups: 
lugnet.general, lugnet.loc.au, lugnet.lego.direct, lugnet.loc.ca
Date: 
Mon, 5 Apr 2004 19:06:02 GMT
Viewed: 
69 times
  
In lugnet.general, Alexander Horoshilov wrote:
Frank Filz wrote:

Hmm, I wonder if Moscow gets a LEGO brand retail store because a definite
market is perceived, but perhaps there aren't good retail partners to get
the product into Russia. Most other countries have well established toy
retailers with global connections.

Frank

Frank, I'm living in 30 minutes of driving from this Moscow store. And I think
that you seem to be right - these days I see a lot of activity from TLC in
Russia - various campaigns with other brands, TV advertising etc., there was
nothing like this two years ago. In Russia, LEGO brand still have very small
presence (try to find another AFOL in Russia but me, for example :) ) and large
potential.

WBR,
Alexander

Alexander -
I encourage you to use your local store as a way to network with other AFOLs.
Introduce yourself to the store manager, and ask if they wouldn't mind putting
you in touch with other local AFOLs who come and buy.

I imagine you aren't the only AFOL who buys there, the issue really is finding a
way for you to connect with them.

-Tim



Message has 1 Reply:
  Re: whats up with the rollout of the Lego Stores?
 
"Tim Courtney" <tim.courtney@SPAMCA...ktron.com> wrote in news:Hvpp22.AJB@lugnet.com: (...) Hi, i'm new here. I'm canadian, from québec city. I understand that AFOL seems to mean a fan of lego, but what's the exact meaning of the letters? Thanks. (20 years ago, 6-Apr-04, to lugnet.general, lugnet.loc.au, lugnet.lego.direct, lugnet.loc.ca)

Message is in Reply To:
  Re: whats up with the rollout of the Lego Stores?
 
(...) Frank, I'm living in 30 minutes of driving from this Moscow store. And I think that you seem to be right - these days I see a lot of activity from TLC in Russia - various campaigns with other brands, TV advertising etc., there was nothing like (...) (20 years ago, 5-Apr-04, to lugnet.general, lugnet.loc.au, lugnet.lego.direct, lugnet.loc.ca)

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