Subject:
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Re: Euro: one currency does not mean one price :-(
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Newsgroups:
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lugnet.loc.eu, lugnet.lego.direct
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Date:
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Fri, 4 Jan 2002 19:13:49 GMT
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Viewed:
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31 times
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"Larry Pieniazek" <lpieniazek@mercator.com> wrote in message news:GpFDv8.561@lugnet.com...
> In lugnet.lego.direct, Juergen Stuber writes:
> > "Wessel Burgers" <wessel_b@yahoo.com> writes:
> > >
> > > To me this comes across as really strange. It is almost as though someone at
> > > LD is making up these prices at random.
> >
> > I think it's probably decided on a per country basis,
> > taking into account local taxes, shipping costs and pricing habits
> > (.99 is much more common in Germany than France, for example).
>
> According to a survey of the Euro in a recent Economist, one of the expected
> outcomes of Euro-isation is to make it easier to highlight price
> differences. Where the price differences are due to no reason at all, the
> expected outcome is that over time they will move closer together. Where the
> differences are due to VAT or whatever, the expected outcome is that over
> time, pressure will be placed on high tax governments by consumers to remove
> the differences that lead to price differences.
With LEGO's European wide e-commerce from Denmark there wont be any local price differences for VAT.
However, they say that they must factor in the costs of the local shop@home telesales operation and any other
localisation like catalogue printing which has local costs. - but hardly accounts for 10% differences (or 20%+ in the
case of the UK)
>
> That was the Economist's assertion anyway. They also said it would take time.
>
> They had some examples in the article of prices that varied a LOT more
> widely than this basket of LEGO commodiities do. (car spares for example are
> cheap in Denmark and expensive in Germany and cars themselves are expensive
> in Denmark and cheap in Germany (or the other way round, I forget))
Denmark isn't in the Euro of course, so this is a poor example.
But we get your point.
And as Denmark isn't in the Euro I guess that LEGO can vary its prices and pretend they are valid.
However, the Krona is fixed to the Euro
regards
Lawrence
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