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Subject: 
Re: LEGO Momentum 'Builds' as Holidays Approach
Newsgroups: 
lugnet.general
Date: 
Sat, 23 Nov 2002 03:07:55 GMT
Viewed: 
498 times
  
In lugnet.general, Allan Bedford writes:
In lugnet.general, Abner Finley writes:

LEGO Company and Nike will continue to collaborate on creative approaches to
children's athletic footwear based on BIONICLE and other LEGO properties.

Good.  More money into that area can hopefully fund better designs and
marketing in other areas.  Time to grow again.  This should make the
accountants happy.  Which in turn should make LEGO fans happy.

Given LEGO®'s recent history, they'll probably use the profits to further
expand the Bionicle and Galidor product lines (at the expense of Legends and
such)



Message is in Reply To:
  Re: LEGO Momentum 'Builds' as Holidays Approach
 
(...) <SNIPPED> (...) <MORE SNIPPING> (...) <HERE'S THE MEAT> (...) Depending on how this deal has been struck, this could be some of the best business/financial news to come out of the LEGO company in years. If it is Nike that is making shoes based (...) (22 years ago, 23-Nov-02, to lugnet.general)

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