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Subject: 
Re: LEGO Momentum 'Builds' as Holidays Approach
Newsgroups: 
lugnet.general
Date: 
Sat, 23 Nov 2002 03:07:55 GMT
Viewed: 
1595 times
  
In lugnet.general, Allan Bedford writes:
> In lugnet.general, Abner Finley writes:
> 
> > LEGO Company and Nike will continue to collaborate on creative approaches to
> > children's athletic footwear based on BIONICLE and other LEGO properties.
> 
> Good.  More money into that area can hopefully fund better designs and
> marketing in other areas.  Time to grow again.  This should make the
> accountants happy.  Which in turn should make LEGO fans happy.

Given LEGO®'s recent history, they'll probably use the profits to further
expand the Bionicle and Galidor product lines (at the expense of Legends and
such)



Message is in Reply To:
  Re: LEGO Momentum 'Builds' as Holidays Approach
 
(...) <SNIPPED> (...) <MORE SNIPPING> (...) <HERE'S THE MEAT> (...) Depending on how this deal has been struck, this could be some of the best business/financial news to come out of the LEGO company in years. If it is Nike that is making shoes based (...) (24 years ago, 23-Nov-02, to lugnet.general)

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