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In lugnet.year.2001, Peter White writes:
> In lugnet.year.2001, Chris Maddison writes:
> > I just got my Nov.-Dec. Mania magazine in the mail yesterday, and inside was
> > an ad for the new Lego Racers. Y'know, those ugly little critters we saw
> > artist's conceptions of (in the 2001 catalog, I believe). Well, they have
> > the actual sets in there, and they are horrendous. I think each one is made
> > up of 7 pieces. The driver-piece-thing, the 2 car body pieces, and the
> > bumper/frame piece, and 4 wheels. And there's some kind of a launcher too.
> > I'm betting they'll charge at least $4 for one of these. Prolly $6.
> > http://www.brickshelf.com/cgi-bin/gallery.cgi?i=19797
> > Yuck.
>
> Looks like they are after the "mum, can I have that ?" market.
> Cheap enough for the parent to give in, and look there is 8 in the set.
> All getting very HTO/Impulse purchase orientated.
> It's worked for fast food retaurants/breakfast cereal makers.
>
> Is that two new greens in 'scratch' and 'loopin' ?
"Collect All 8?" Whatever happened to good old "Get the one you like best, and
build something new if you get bored?"
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 | | Re: New 2001 Lego Racers
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| (...) Looks like they are after the "mum, can I have that ?" market. Cheap enough for the parent to give in, and look there is 8 in the set. All getting very HTO/Impulse purchase orientated. It's worked for fast food retaurants/breakfast cereal (...) (24 years ago, 11-Nov-00, to lugnet.year.2001, lugnet.general)
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