Subject:
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Re: DVD madness?
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Newsgroups:
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lugnet.off-topic.fun
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Date:
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Wed, 21 Feb 2001 15:28:43 GMT
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Viewed:
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211 times
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In lugnet.off-topic.fun, Dave Schuler writes:
> In lugnet.off-topic.fun, David Goeb writes:
> > So you would see it go Ick and have zero resistance to buying something
> > else. Marketing 101. If sucker sees a "bad" deal next to a good deal the
> > sucker will buy the "good" deal and think they have pulled a fast one on
> > the company. This works even when the sucker was not going to buy at all.
> > So smart marketing is to have overpriced crud next to underpriced(haha)
> > normal stuff(of which you actually make more of).
>
> Yikes! That's an interesting suggestion, but I wonder about its real-world
> effectiveness, since it's along the lines of "I like you because you're
> punching me in the stomach as opposed to this other guy who's punching me in
> the nose."
>
> Dave!
It is also dependent on the "good" deal being the same company's product and
chosen over some other company's "good" deal, so it isn't a realistic
marketing ploy (but one marketing people most likely have considered). ;-)
Augh, my local DVD store is going from 30% off to a mere 25%. Booo.
Bruce
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Message has 1 Reply:
Message is in Reply To:
| | Re: DVD madness?
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| (...) Yikes! That's an interesting suggestion, but I wonder about its real-world effectiveness, since it's along the lines of "I like you because you're punching me in the stomach as opposed to this other guy who's punching me in the nose." Dave! (24 years ago, 21-Feb-01, to lugnet.off-topic.fun)
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