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Subject: 
Re: DVD madness?
Newsgroups: 
lugnet.off-topic.fun
Date: 
Wed, 21 Feb 2001 03:34:32 GMT
Viewed: 
155 times
  
In lugnet.off-topic.fun, Dave Schuler writes:
In lugnet.off-topic.fun, Bruce Schlickbernd writes:

A very sensible explanation.  My only remaining question, though, is why
Teen Wolf 2 was even produced on DVD (or at all, for that matter) in the
first place!


So you would see it go Ick and have zero resistance to buying something
else. Marketing 101. If sucker sees a "bad" deal next to a good deal the
sucker will buy the "good" deal and think they have pulled a fast one on
the company. This works even when the sucker was not going to buy at all.
So smart marketing is to have overpriced crud next to underpriced(haha)
normal stuff(of which you actually make more of).

Best
DaveG



Message has 1 Reply:
  Re: DVD madness?
 
(...) Yikes! That's an interesting suggestion, but I wonder about its real-world effectiveness, since it's along the lines of "I like you because you're punching me in the stomach as opposed to this other guy who's punching me in the nose." Dave! (24 years ago, 21-Feb-01, to lugnet.off-topic.fun)

Message is in Reply To:
  Re: DVD madness?
 
(...) That exorbitant price is a symptom of this extravagant Pittsburgh lifestyle in which I find myself--at Penn State there was a store in which nearly all CD's, even brand new, were $11.98. (...) A very sensible explanation. My only remaining (...) (24 years ago, 20-Feb-01, to lugnet.off-topic.fun)

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