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Subject: 
Re: More sexism from Lego (Was Re: 2000.2 Catalogue now out :)
Newsgroups: 
lugnet.loc.au, lugnet.org.au, lugnet.general
Date: 
Fri, 11 Aug 2000 16:06:47 GMT
Viewed: 
865 times
  
In lugnet.loc.au, Eric Joslin writes:
In lugnet.loc.au, Deidre Rushton Brumby writes:
In lugnet.loc.au, David Drew writes:
"Deidre Rushton Brumby" <drb@tasmail.com> wrote in message
news:Fz2zsD.Isp@lugnet.com...

What? You (Lego) mean that I can't get a Mindstorms set for Christmas
after all?

Okay, I think that this isn't sexist at all. It's just a case of directed
marketing, where the manufacturer pitches the sale towards the largest
demographic.
<snipped>



My problem is that it was the case, and may still be, that girls that
are interested in technology are discouraged.

I snipped a bunch of stuff for brevity, but I just wanted to say that I had a
peek at the catalogue before Deidre even posted yesterday, and I saw the line
about how boys could play with the soccer- err, I mean, football sets, and it
disappointed me.  I mean, I really, really hate to sound like a sensitive, new
age guy, but I expected a lot better from the company that put Gail Storm in
the pilot's seat of the Island Hopper.

eric

Well, after their intermediate catalogue down here:
http://members.fortunecity.com/ben_whytcross/2000_catalogue/2000_Catalogue.html
I wasn't expecting anything great from them.

Also, if you look at the green box on page 16, it's talking about GIRLS and
starting to use PRIMO...Absolutely no mention of boys.

Benjamin Whytcross

bwhytcro@pacificaccess.com.au
b_whytcross@hotmail.com



Message is in Reply To:
  Re: More sexism from Lego (Was Re: 2000.2 Catalogue now out :)
 
(...) I snipped a bunch of stuff for brevity, but I just wanted to say that I had a peek at the catalogue before Deidre even posted yesterday, and I saw the line about how boys could play with the soccer- err, I mean, football sets, and it (...) (24 years ago, 11-Aug-00, to lugnet.loc.au, lugnet.org.au, lugnet.general)

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