Subject:
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Re: bulk should mean more than 10
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Newsgroups:
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lugnet.lego.direct
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Date:
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Fri, 1 Sep 2000 18:35:17 GMT
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Viewed:
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740 times
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Eric McCarthy wrote:
>
> Geoffrey Hyde wrote:
> >
> > Bulk means different things to different people. Unless one is embarking on
> > an ambitious project involving hundreds of windows, 10, or a multiple
> > thereof, would sufficient for most of us I would think!!
>
> The problem is that there is an overhead cost that is probably
> very close to the same whether the pack has 10 or 100 windows.
> I'm guessing that this overhead cost is a large proportion
> of the $4.99 that 10 windows cost, and that TLC could
> sell packs of 100 (or 1000, or 10,000) for $0.50 or less
> per window.
>
> /Eric McC/
Yes, but overhead is just the problem. Since few people need 50
windows, they wouldn't sell many sets, and the overhead of creating and
advertising the package would be divided among fewer sets. There are
definite diminishing returns, here. Realistically, if they could offer
a discount when selling 50 windows, they could offer the same discount
if you bought 5 or more 10-packs. It's down to their pricing model.
I agree that the windows, doors, etc., are pricey, and that Lego may
need to take a closer look at the cost-versus-demand curve if they want
to make a greater profit.
Jeff
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Message is in Reply To:
 | | Re: bulk should mean more than 10
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| (...) The problem is that there is an overhead cost that is probably very close to the same whether the pack has 10 or 100 windows. I'm guessing that this overhead cost is a large proportion of the $4.99 that 10 windows cost, and that TLC could sell (...) (24 years ago, 1-Sep-00, to lugnet.lego.direct)
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