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Subject: 
Re: what makes a legend?
Newsgroups: 
lugnet.lego.direct
Date: 
Thu, 25 Oct 2001 14:33:59 GMT
Viewed: 
634 times
  
In lugnet.lego.direct, Jeff Findley writes:
In lugnet.lego.direct, Kevin Salm writes:
Instead, I want to see NEW selections that are based upon
the spirit of old sets.

For example: lets take set 6385 Fire House 1 from 1985 -->
http://guide.lugnet.com/set/6385
Using all of the unique and special pieces that came with this set, the
Lego set designers can create a new product.  Use a different baseplate,
modify the vehicles, and give the building a facelift to produce a new
and different Lego set.  It could even be named Fire House 2.

Will it be a re-issue of the original -- NO.
Will it capture the spirit of the original -- Yes, I hope.
Will it have all of the key pieces of the original -- Yes.
Will it be a Legend -- No, it will be a brand new selection.

Why do this?? Why not!!
Re-issuing Lego sets and calling them Legends or Classics seems to
be taking the easy way out.  I see no reason why today's Lego set
designers cannot create stimulating and appealing Lego sets based
upon the quality Lego sets of the past.  But do not simply copy
them--make them even better!!!

This is a bad idea.  If you don't stay close enough to the original, AFOL's
will not like the set.

Speak for yourself.  I for one wouldn't mind at all, and would welcome changes,
especially in the unique colors for elements area.

If you don't Juniorize some of these sets enough, it
won't be cheap enough to sell to kids (with parents who aren't AFOL's) at
your local TRU.

Remember, we are talking about LEGO *Direct*.  They do not sell retail by
charter.  And I doubt juniorization has as much to do with cutting costs
(certainly in the short run it is *more* expensive-- new molds for all of the
POOPs) as it does about making sets *quicker* to build for little minds with
shorter attention spans...

  Instead, these kids/parents will buy more Megablocks
because they're buying more on price than quality.

In the end, if you compromise too much, you'll make everyone unhappy.

Well, it's like I asked elsewhere-- what do AFOLs want-- more sets *like*
produced in the past, or the *actual* sets produced in the past?  It seems to me
that the only advantage to producing a "legend" is that it eliminates a lot of
design time and cost for LD.  All they have to do is research the parts, print
up some stickers, and away they go.


  Kids
today want flashy characters and sets, not "classic" designs with minifigs
that have plain smiley faces.  Ledgends are purchased primarily by AFOL's

Uh, we just don't know that, and I doubt if it is even true.  But that is not to
say that we couldn't *be* the target audience.  Although the AFOL market is
relatively small and normally not profitable to pursue for a company such as
TLC, *LD* is able to market to us *because they are able to keep production
costs to a bare minimum* by selling  directly to the customer and not incurring
high costs such as creating new molds.

and changing the sets too much will upset them to the point that they won't
buy the set.

Keeping them exactly the same will discourage those who already have the set
from buying it also...  Which group is larger, collectors who want them the
same, or AFOLs who already have the sets?  Both, I suspect, are small compared
to the entire AFOL population.

-John



Message has 1 Reply:
  Re: what makes a legend?
 
This has been pointed out before. The more things change, the more they stay the same... (...) (23 years ago, 25-Oct-01, to lugnet.lego.direct)

Message is in Reply To:
  Re: what makes a legend?
 
(...) This is a bad idea. If you don't stay close enough to the original, AFOL's will not like the set. If you don't Juniorize some of these sets enough, it won't be cheap enough to sell to kids (with parents who aren't AFOL's) at your local TRU. (...) (23 years ago, 25-Oct-01, to lugnet.lego.direct)

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