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3. Has anyone at Lego heard of Coca-Cola?? They tried to change their
formula, lost huge amounts of money, and SWITCHED BACK to the original
formula. It seems any lesson taught there has not been learned by anyone at
TLC.
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Coke must not be available in Billund. :)
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Funny thing about Coke, Denmark, and LEGO. When they flew us over (business
class) on KLM in 1992 from NY to Copenhagen, they served Coke and LEGO on board.
But for the short hop from Copenhagen to Billund, the local airline served the
national brand “Jolly Cola”, for which they charged by the bottle! The whole
time we were at LEGOLand, it was Jolly Cola or nothing -- except for the party
on the final night when they imported Coke and hip hop. When we returned to
Copenhagen and picked up our rental car for a week of tooling around Europe, the
first place we visited was a Danish McDonald’s -- to have a Coke (Jolly Cola was
not a winner).
When we went back in 2001, we noticed that Jolly Cola had disappeared from the
park and had been replaced everywhere by Coke.
Personally, I survived the US Coca Cola reformulation debacle by having enough
Coke stashed in cans to provide 1 a day during the entire shortage. What I found
particulary intolerable was not being able to have a Coke with a hotdog during a
baseball game. Alas, things soon got even worse despite the return of Classic
Coke: The Angels were bought by Disney and Disney soon concluded a 10 year deal
to sell only Pepsi at all their parks and sports venues, which included Anaheim
Stadium. Grrrhh. The moral of the story: Be happy with the new grays, lest TLC
get bought up by Megablocks who convert all LEGO colors to new shades that vary
with the season of the year!!!
-Ted
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Message is in Reply To:
 | | Re: General session Q&A
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| <snipped> (...) this (...) I would be willing to bet not a single one. The ones that will lose their jobs are the line workers. The first to go when a company runs into a financial downturn. (...) research (...) mistake (...) Could not agree with (...) (21 years ago, 16-Feb-04, to lugnet.events.brickfest, lugnet.lego)
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